What I am sharing today is [How to make a Little Red Book from scratch 2023] Report Producer: Solution Consulting.
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If you have the conditions, you can use the software to grab it, and you can go to ** buy it directly, which is very cheap. If not, then just be simple and brutal and search for keywords directly.
For example, if you're a dressmaker, search for itIf you're skincare, search for skincare;If you're doing fitness, just search for fitness, and so on. Start by searching for content in your own field.
There will also be small keywords below, such as the 15 small keywords displayed above, interpersonal relationships, strategies, dressing, and the beginning of the workplace, which are different in each industry, and the ones displayed are different.
The account title of Xiaohongshu is 20 words, and the best way to do this is to combine it with a big keyword: workplace. Then add small keywords, such as etiquette, which are connected to workplace etiquette, fill in 20 words, and the title can be read smoothly.
First of all, even if it is not included in Xiaohongshu, fan users can find your article by searching, and there is a certain probability here.
Secondly, there is the long-tail effect, which is also very important. If you add these 2 big keywords to the title, and the performance of the article is good, then there is a probability that everyone will find it.
Especially when mining notes with heating potential, the effect of paid delivery will be amplified, and Xiaohongshu will deliver it to users who have searched for these keywords. It's a bit similar to when we go to ** to buy things, and we also have the same interest recommendation. For example, after I clicked on "Workplace Wear" just now, a lot of notes appeared. At this time, it is best to choose a blogger who is benchmarked with around 3-100,000 followers, because if the fans are particularly small and the data is particularly good, it proves that his content has something to learn from.
This article is for informational purposes only and does not represent any investment advice from us. To use the information, please refer to the original report. ）
Featured Reports** Public Title: A global repository of industry reports