XiaomiAs this year's flagship model, the 14 mobile phone can be called the top in terms of hardware configuration and cost performance. AlthoughXiaomiIt has been dependent on foreign countries for a long timeChain, but in recent years,Lei JunEfforts have already begun to improve ChinaChainquality and qualityReliability。This year'sXiaomi14. The localization rate is more than 75%, and it has reached more than 80% in low-end models. This series of initiatives not only reflectsLei JunThe change, tooXiaomiThe result of the company's active promotion of localization. This article will dive in**Xiaomi14 mobile phone localization situation, and answer the questionXiaomiButOEMDoubts in the United States.
Xiaomi14 The localization rate is more than 75%, which means that the screen, touch screen, motherboard, etc. of the phoneBattery, structural parts and other core components are made of ChinaChainFabricate. Although the core chips are still from the United StatesQualcommcompany, but on the whole,Xiaomi14 has been localized. In addition, it is worth mentioning thatXiaomiOther low-end models, such as the Redmi series, have a higher localization rate, reaching more than 80%. This series of initiatives shows:XiaomiIn the commitment to promote ChinaChainand embodied the localization results in the flagship model.
It is worth noting thatXiaomiThe process of localization is a gradual process. In the choice of domesticChainAt the same time,XiaomiThe needs and experience of the user also need to be taken into account. After all, users are looking for performance and practicality, not just localization. Therefore,Xiaomi14. In the process of localization, the United States with high performance is still chosenQualcommchip to guarantee the top performance of the phone. This balancing act is not only beneficialXiaomiThe company's development also meets the core needs of consumers. ForXiaomiLocalization is not only about simply increasing the domestic production rate, but also about continuously improving the domestic market while maintaining performanceChainstrength and competitiveness.
Xiaomi phonesSales worldwide have always been high, and the influence in overseas markets should not be underestimated. According to statistics,Xiaomi phones80% of sales come from overseas markets. This also means:XiaomiOn a global scale, not only China has been promotedChaindevelopment, but also brought the corresponding economic benefits. AlthoughXiaomiThe localization rate is relative toHuaweiand other competitors are slightly lower, but take into accountXiaomisales volume and global market share,Xiaomiagainst ChinaChainThe help and contribution of other domestic mobile phone brands is no less than that. Therefore, we do not need to beXiaomiwithHuaweiInstead of encouraging and supporting the development of domestic mobile phone brands in the global market.
XiaomiSuccess in overseas markets is no accident. On the one hand,XiaomiFocusing on low-end models to overseas markets, its cost performance andReliabilityIt is well received by consumers. On the other hand,XiaomiIt has been committed to building a global coverageChainsystem, and has established a wide range of cooperative relations with enterprises from different countries. AsGlobalizationPart of,XiaomiA number of foreign products and technologies have been selected, which are also in line withGlobalizationTrending. Xiaomi's globalization strategy is not only helping to expand overseas markets, but also for ChinaChainInternational cooperation provides valuable opportunities. XiaomiThe successful experience can provide reference for other domestic brands to promote ChinaChainTowards a broader international stage.
Through the above pairsXiaomi14. The ** and the right of the localization rateXiaomiGlobalizationThe analysis of the strategy can lead to the following conclusions:XiaomiThe localization rate of 14 mobile phones is more than 75%, which can be calledDomestic mobile phonesOne of the exemplars. AlthoughXiaomiIt has been dependent on foreign countries for a long timeChain, but now efforts have begun to improve domestic productionChainquality and qualityReliabilityLei JunThe change andXiaomiThe promotion is both domesticChainThe support is also to meet the needs of users and improve the user experience. AlthoughXiaomiThe localization rate is relatively low, but its global sales volume and market share are very considerable, and ChinaChainThe help and contribution cannot be overlooked. XiaomiThe successful experience provides a reference for other domestic mobile phone brands to promote ChinaChainTowards a higher level.
InGlobalizationIn the context of localization, we should fully understand the challenges and trade-offs faced by enterprises in the process of development, and cannot simply criticize and resist enterprises. Only through cooperation and joint efforts, ChinaChainIn order to continuously improve their own strength and competitiveness, to achieve better development. Believe inLei JunwithXiaomiled by ChinaChainA brighter future is coming!