With the gradual recovery of the recent "small composition" storm set off by Oriental Selection, as a public opinion worker, I have been paying attention, and I am not surprised at all by the crisis public relations of Oriental Selection. I think the outbreak of this incident is more like an attempt, no matter what the result should be, there should be a countermeasure, although there are many uncontrollable factors, but the wise chess player is still stable in the situation. Recently, I have seen the talented comments of netizens and the interpretation from multiple angles, forming a butterfly effect of public opinion dissemination. I think this is a big move by a chess player, an exploration of the business model's left and right fighting skills, or related to capital operation, maybe we think that Dong Yuhui is the first person to make capital bow his head in the live broadcast;Perhaps we think that the hints are for the sake of decency, and the other actions are for the sake of diverting the focus;Perhaps we think that the mustard has already been created, and it is difficult to work with one heart and one mind;Perhaps we think that the release of military power with a glass of wine is an inevitable measure for those who have achieved great success;But I feel that all the gimmicks are the nourishment of the **.
In today's society, netizens are becoming more and more knowledgeable, the public opinion environment is unprecedentedly complex, and the difficulty of guiding the best is also increasing. More and more fragmented, more and more open, each user can express their own views in the network, if these views can not be effectively managed and guided, it will inevitably become a disaster for enterprises, we see that in the past 10 years or so, some enterprises have fallen off the altar because of ineffective public opinion control, and some companies have even been forced to go bankrupt because of public opinion out of control, in today's environment, public opinion management has long become a compulsory course for enterprise survival.
As far as the storm of public opinion selected by the East is concerned, it is full of game art, one fence with three piles, and one hero with three gangs. The art of enterprise managers is to be good at creating contradictions and overriding them, and the art of business models is value creation. Let's not forget that this is a listed company, and how strong the impact of this public opinion storm is on the capital market. Did you cut the meat?Everything is speculation and no real evidence, it is said that we are hated by many people, we are engaged in public opinion, not finance, let alone porcelain. I am writing this article only to illustrate the importance of public opinion.
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