In the second week of December, the amount of insurance was released, and the sales volume reached 300 units in 8 weeks, and there must be no problem in breaking 1,000 units in DecemberEquation Leopard Leopard sold more than 700 units in 5 weeks, and there is no problem with monthly sales exceeding 4,000.
BYD has won this wave, in addition to priing open the basic plate of double C, it has also gained a firm foothold in the million market.
However, today I didn't come to praise BYD, but I wanted to shout injustice to the owner of Tang DM, and I was really stabbed in the back by the product power of Leopard 5.
And the Internet is all Leopard 5**, a fuel consumption can make a fuss, only the newcomer laughs and sees the old man crying, Tang DM is almost unattended.
I checked the data in the car emperor, and the sales of Tang DM are also declining, with only 8,951 units sold in November, leaving behind the Lynk & Co 08, which has been on the market for two months.
Tang DM has a feeling of "abandoned child", this car is the hero of BYD's rise, and it is the cornerstone of the Equation Leopard brand, it can be said that there is no Tang DM without Leopard 5.
The Tang DM can be traced back to 2015, with the Tang 100 transformed from the S6 and S7. Even if it's a model from 8 years ago, it's quite capable of playing now.
At that time, BYD engaged in a "542" strategy, that is, acceleration in 5 seconds, full-time four-wheel drive and 2 liters of fuel consumption. Tang 100 with the blessing of a large battery, zero hundred acceleration reaches 49 seconds, overshadowing millions of luxury cars.
However, there is no electricity is two states, known as "a dragon with electricity, a worm without electricity", the appearance design is more than the current crotch, the front face does not have a domineering dragon face design, and the fuel consumption performance is not as good as now.
Until the advent of Tang DMI and Tang DMP, one focuses on economy, with fuel consumption as low as five or six liters per 100 kilometers, and the other focuses on high performance, with zero hundred acceleration reaching 43 seconds. The dragon face design also takes the appearance up a notch.
As a result, Tang DM officially became a hit in the market, with the monthly sales of the Tang family exceeding 20,000 units, and the cumulative sales reached 540,000 units in 8 years, and the average price of a single car was more than 250,000 units, becoming a benchmark model among domestic brands.
Tang DMP is positioned as an urban SUV, but with more than 600 horsepower, many owners drive Tang DMP to play off-road, with the blessing of electric four-wheel drive and differential lock, snow, mud, and slopes are not a problem.
Urban SUVs do off-road vehicle work, especially hill climbing and tug-of-war**, which has a high level of popularity in 2022, leading to several hill climb test sites.
Tang DMP has allowed BYD to gain countless fans and accumulate a large number of potential off-road vehicle users, so Tang DM is the cornerstone of Equation Leopard.
However, this cornerstone is not good now, the popularity and sales are not as good as before, I don't know if these more than 500,000 car owners will have a feeling of abandonment?
Is this car worth buying?I can give you a reassurance, the high-end market is very important, but BYD has risen between the micro ends, and the dynasty network and the king of the ocean are the basic plates.
As the flagship model of Dynasty Network, Tang DM has always had an unparalleled status, and it is impossible for Dizi to give up this car, and there are two reasons for the current sluggish performance.
The first is that the equation leopard needs to be on top, so Don DM needs to give way for the time being;The second is that the plug-in hybrid technology is about to be replaced, and it is normal for there to be a gap period.
The Tang DM will be remodeled next year and will be equipped with the latest plug-in hybrid technology, such as an exclusive plug-in hybrid model platform, a new generation of blade batteries, upgraded chassis and suspension, and so on.
What's more, there will definitely be surprises on Don DM. One is that the market competition has put pressure on Dizi, and the second is that the raw materials of Dizi have a scale advantage in sales.
Therefore, the new car has a large price reduction space, 1780,000 ** Tang DM, just ask you if you are looking forward to it!