Between the field and the city, there is a golden thread of wealth conversion, waiting only for the astute businessman to discover and seize the business opportunities. This is a story about how to find a balance between nature and the market, transforming the resources of the countryside into treasures of the city.
In a small city in Jiangsu, there is an entrepreneur Liu Xiaofei who belongs to the post-80s. He carefully cultivated an ordinary green plant, boxwood, into a precious bonsai that sold for 1,980 yuan. "If you look at this hydroponic four seasons laurel, it symbolizes our long-cherished wish for start-up.
It blooms with fragrance all year round, revolutionizing the traditional way of growing in the soil, and relying on a clear water to bring out the roots to the fullest. Liu Xiaofei said as he pointed to this hot product on the Internet.
With the power of the network, their products quickly achieved huge sales. The plants cultivated in the glass vase alone have sold more than 10,000 plants at 99 yuan, and the price of ceramic pots ranges from 128 to 158 yuan, with annual sales of up to 15 million yuan.
Although the market for this special potted plant is relatively niche, as Liu Xiaofei can see, as long as the product is distinctive, there will be a market for it.
Unlike this niche darling, almost everyone needs food in life. We all love good food, especially those that are eco-friendly and fresh. Because of this, even the most expensive blueberries have their loyal lovers.
A few years ago, a pound of blueberries on the market was worth more than 80 yuan, which was a luxury item that ordinary people prohibited. However, this has not stopped some bonsai lovers from trying to grow them on their balconies, even though there are no ripe fruits to pick.
Then, Zhou Ping, a young man born in the 80s, captured this market demand. He changed his strategy and directly purchased 3-year-old blueberry seedlings that had already begun to bear fruit, rented 30 acres of land, and planted more than 40,000 blueberry trees.
Over the course of two years, he patiently cultivated these blueberry seedlings, and finally, the budding flowers and ripe sweet fruits awakened people's enthusiasm for buying.
In less than a month, 5,000 pots of blueberry seedlings were sold out, and the price of each pot ranged from tens of yuan to more than 1,000 yuan, and he made a net profit of more than 500,000 yuan that year. Now, blueberry potted plants can bring more than 800,000 yuan of income to Zhou Ping every year.
Zhou Ping revealed to us that the cost of a pot of blueberries is actually very low, including seedlings, plastic nutrient pots, Yuexi soil, sawdust, fertilizer, labor and technology, etc., which add up to only about 100 yuan. Moreover, potted blueberries save the cost of manual picking, making the economic benefits much higher than ordinary planting.
Blueberry potted plants are just the tip of the iceberg. Fruits such as pomegranate and passion fruit are also suitable for potted planting. These fruit tree potted plants not only beautify the home environment, but also provide fresh and reliable fruit food sources, and the market potential is huge.
In addition, aromatic plants have become a highlight. In the face of increasing urban air pollution and harmful emissions after home renovation, many aromatic plants have the effect of purifying the air, making the vanilla potted plant market widespread.
Investment in aromatic plants is relatively low, requiring only 5,000 yuan of start-up capital. A pot of 10 yuan vanilla potted plants on the market costs only about 1 yuan. If you cultivate it yourself, you can go on the market in two months.
Even if a person only sells a few thousand potted plants a year, the net profit is about **10,000, and it is easy to make money. In particular, with the increase in demand for potted plants, related potting utensils, potting soil, fertilizer and other services have also become a way to make profits.
As long as timely maintenance and attentive service are provided, the loyalty of these customers will be solid, creating a reliable market for themselves, and making money will naturally be more convenient.