Tesla (Shanghai) and Tesla Motors (Beijing)** officially submitted the recall plan to the State Administration for Market Regulation in accordance with the relevant provisions of the Regulations on the Administration of Recall of Defective Automobile Products and the Implementation Measures of the Regulations on the Recall of Defective Automobile Products, and announced it to all sectors of society. Effective immediately, a recall will be implemented for a total of 7,538 imported Model S and Model X electric vehicles manufactured between October 26, 2022 and November 16, 2023. This recall will ensure the safety performance of the vehicle and safeguard the legitimate rights and interests of consumers.
Vehicles covered by this recall have a door unlocking logic control issue, in the event of a collision, the non-collision side door latch may detach from the latch, causing the door to fail to lock properly. In order to ensure the driving safety of car owners, Tesla will use OTA technology to carry out free software upgrades for vehicles within the scope of the recall. During the software upgrade period, when receiving a recall software update notice, the owner needs to complete the upgrade as soon as possible.
In addition to the above recall, Tesla has another recall involving models including Model S, Model X, Model 3 (including imported and domestic versions), and Model Y, which were manufactured between August 26, 2014 and December 20, 2023. The total number of vehicles subject to recall is 1610105. The reason for the recall is that there is a potential risk of misuse of driver assistance combinations when the vehicle is turned on Autosteer. This can lead to vehicle collisions, posing a serious threat to public safety.
In order to effectively reduce potential safety risks, Tesla Motors (Beijing)** and Tesla (Shanghai)** will also use OTA technology to push software updates to vehicles within the scope of the recall. Key features of the update include enhanced Autosteer control and related alerts to remind the driver that they must maintain control of the vehicle at all times when activating this feature, while reducing the potential for collisions caused by misuse of the secondary steering function to ensure driving safety.
Not long ago, in December 2023, Tesla Motors recalled more than 2.03 million vehicles due to autonomous driving technology issues in the U.S. market. According to the announcement from the National Highway Traffic Safety Administration, the total number of vehicles recalled is 2031220, involving all Tesla models with FSD beta software installed. The recall is also a software update through OTA to address issues related to autonomous driving.
The last time there was such a large-scale recall was on May 12, 2023, when Tesla (Beijing) and Tesla (Shanghai)** submitted a large-scale vehicle recall plan to the State Administration for Market Regulation. The models involved include imported Model S, Model X, Model 3, and domestically produced Model 3 and Model Y, covering almost all vehicles sold in China from January 12, 2019 to April 24, 2023, totaling 1104622 vehicles.
The re-occurrence of the recall has undoubtedly had a certain impact on Tesla's image in the Chinese market. However, Tesla's positive response and responsible attitude have also been recognized by consumers. Although some consumers have doubts about the quality of Tesla's products as a result of this action, in the long run, this recall has important warning significance for Tesla's development in the Chinese market, and has a positive impact on improving product quality and enhancing consumer trust.
However, we must also be deeply aware that Tesla does have security risks in the Chinese market, which is not only related to the company's reputation, but also a major challenge to the entire electric vehicle industry. With the rapid expansion of the electric vehicle market, safety has become a top priority for the development of the industry. Tesla's recall is undoubtedly a warning to the entire industry, reminding us that we must attach great importance to safety issues and ensure the safety performance of electric vehicles.
Summary:
In the process of business development, sales volume and market share are important performance indicators, but we must pay more attention to the intrinsic quality and safety performance of products. Only by ensuring the safety and reliability of the product can we win the trust of consumers and thus obtain continuous support. At the same time, the first departments and industry associations must increase the supervision of the electric vehicle industry, formulate stricter safety standards and regulations, guide enterprises to improve product quality and safety level, and jointly promote the stable development of the electric vehicle industry.