The rapid development of the new energy vehicle market has caused great changes in the industry in recent years. With the continuation of the first war, this war is not limited to traditional fuel vehicles, but also affects the field of new energy vehicles. This change makes it difficult for many fuel vehicle products to compete with them and have to withdraw from the market. In the process, some classic or much-talked-about models have also been announced to be discontinued. Let's take a look back at some of the models that are about to be discontinued or have already been discontinued, and maybe your dream car is among them. First, let's take a look at the Mercedes CLS and Audi A7. These two models were once hailed as the most beautiful four-door coupe and were loved by consumers. However, due to changes in market demand and product concept adjustments, Mercedes-Benz CLS officially announced the discontinuation of production at the end of August this year. In contrast, the Audi A7L is still on sale, but the exit of the Mercedes CLS is not unexpected. In recent years, the market performance of the Mercedes-Benz CLS has not been satisfactory, and Mercedes-Benz has been considering streamlining its product line, so this decision makes sense.
In addition, Mercedes-Benz plans to phase out a number of models in the future, such as the GLC Coupe, GLE Coupe and AMG GT 4-door version. It is reported that even the A-Class and B-Class will be withdrawn from the market after the recent facelift, and the new Mercedes-Benz CLE will take the place of the C-Class and E-Class coupes. This series of adjustments marks a profound adjustment of Mercedes-Benz's future product planning. Next, let's talk about the Ford Fiesta and the Focus. Both models have attracted a lot of attention in the European market and have achieved considerable sales results after being introduced to the Chinese market. However, due to the decline in Ford's sales in the Chinese market and the decline in demand for small cars, the Fiesta's sales fell sharply, and the Focus also suffered a cold reception from the market due to the three-cylinder engine. In the global market, the overseas versions of the Mondeo and Fiesta have been discontinued, and the current Focus will be sold until 2025, and then no replacement models will be introduced.
This series of adjustments means that Ford's product line in the Chinese market will change dramatically. Let's take a look at the Mazda 6 Artez and CX-9. Since the introduction of the Mazda6 by FAW Car in 2003, the model has quickly made a name for itself in the domestic market due to its sporty shape and excellent handling, and has also won the reputation of "the king of corners". However, with the continuous upgrading of rival models, the Mazda6 Atez has gradually been left behind in terms of technology and experience. Under the challenge of the new energy era, the domestic Artez announced the official discontinuation of production in March this year. However, it is reported that Mazda will cooperate with Changan to launch a new generation of Mazda6 in the Chinese market. As for Mazda's flagship SUV, the CX-9 has been discontinued after two generations of model development. Although Mazda plans to replace the CX-9 with the CX-90 and launch a new model in the Chinese market, it faces many challenges due to fierce market competition. In addition, Toyota FJ Cruiser also announced the discontinuation of production.
Launched in 2006 to commemorate the FJ40 model, this model features retro styling and a rare bi-side door design, which is loved by consumers. However, with the major replacement of models such as the Prado and Land Patrol, Toyota did not plan to update the FJ Cruiser, so at the end of 2022, it was officially discontinued. However, according to the latest news, Toyota will launch a new Compact Cruiser EV model, which is expected to be named "Lite Cruiser", which can be regarded as the successor to the original new generation FJ Cruiser. The news raises expectations for the resurrection of the classic model. Finally, let's talk about the Audi R8. Recently, Audi Japan officially released the R8 Japan Final Edition, which is available in limited quantities for the Japanese market, and the R8 will be officially discontinued after the sale is completed.
The successor will continue to be produced at the Bollinger Hofe plant in Germany and will retain its hand-built character. Although the sales of the Audi R8 are not too bad, its own products are no problem, and its popularity is not even inferior to that of its rival models. However, with the implementation of Audi's future all-electric strategy, the brand abandoned the R8, which was a popular model. In a future where environmental regulations are becoming more stringent, Audi doesn't want to invest too many resources in supporting the V10 power. This decision underscores the enormous challenges of the automotive industry in the pursuit of sustainability and environmental protection. In general, with the rapid development of the new energy vehicle market and the changes in consumer demand, the traditional fuel vehicle market is experiencing great challenges and changes. Some classic models have been discontinued, while a new generation of electric models is gradually emerging. This change not only affects the product layout and strategic adjustment of automobile manufacturers, but also makes consumers full of expectations and curiosity about the future automotive market.
With the continuous innovation and improvement of new energy vehicle technology, it is believed that more exciting models will come out in the future, bringing new experiences and possibilities to our travel.