Since CM Punk's return to WWE in the Survivor Series, he has proven himself to be a huge boost to the business, not only attracting a sizable audience and good ratings, but also in the"raw"with"smackdown"are outstanding. When it comes to the company's merchandising, punk is particularly influential.
According to the latest reports from foreign media, since Punk's return to WWE, his related goods have been sold out on the shelves in a figurative sense. In particular, the first night of the return of punk created the most lucrative night;Overnight, sales of physical CMPUNK T-shirts surpassed six figures – a figure that was almost unheard of for a returning wrestler.
This isn't the first time punk has entered wrestling** events and immediately made significant strides in merchandising.
When he returned to wrestling in 2021 and joined AEW, Punk immediately set sales records for AEW and professional wrestling t-shirts, including breaking the record for most t-shirt sales in 24 hours on the latter's **. Three days later, Punk set another record for the most shirt sales ever made of a professional wrestling t-shirt.
So far, Punk has become a big commercial enabler for WWE, even though he hasn't played for WWE. Later this month, that will change, as Punk is scheduled to appear at WWE Live events in New York and Los Angeles, where Punk will play a match against Dominica, but unfortunately, the bout is not broadcast live and most wrestling fans will not be able to see the bout. Other than that, CMPUNK has no plans to wrestle on the WWE TV show — at least before Royal Rumble in January, when he announced that he would be competing in the event.
When summarizing the influence of CMPUNK since his return to WWE, it is not difficult to find that he is not only a wrestling star, but also a brand with huge market appeal. The return of punk is not only in"raw"with"smackdown"It has brought good ratings and audience response, and has created amazing results in merchandising. His influence is a testament to how a wrestler's charisma and market value can transcend the wrestling ring and reach a wider audience.
With CMPUNK on the verge of returning to action at WWE live events in New York and Los Angeles and announcing his participation in the Royal Rumble event in January, there's reason to expect more exciting performances from him. While some events may not be available live on TV**, every appearance of Punk is undoubtedly the focus of fans' attention. Every move he makes brings new energy and attention to WWE, while also writing a new chapter in the wrestling world.