2023 is coming to an end, and Real Estate Quan Shuo recently launched a series of articles [Annual Focus] to take you to review the memorable property market events in Chengdu in 2023, and look forward to the market "new products" worth looking forward to in 2024.
The years are in the twilight, and the yuan is renewed. When calling friends and talking about wine, it is naturally indispensable to "blow the shell". The so-called hero doesn't ask where he comes from, and he is a good melon. Sunshine and laziness, leisure and liveliness, there seems to be nothing more relaxing and pleasant.
And Xiao Quanquan has also evolved with his relatives and friends over the years, and found that real estate information is a very hot topic. The master made a move, although he was hearsay, he knew a little bit about it;When it comes to policies, regions, and real estate, he knows the ins and outs, and it is not ambiguous to refer to which to fight;The end of the topic comes with a light breeze. Among them, there are many "quotations from scriptures", interspersed with all kinds of anecdotes and gossip, and finally become a proper speaker.
Looking at the Chengdu market this year, we can find that a number of high-end real estate projects are "returning to the rivers and lakes", and they are either returning in a high-profile manner or making a stunning return. And their stories will naturally help you on the road to becoming a "master".
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Jiabai RoadDate of land acquisition: 2006.
Re-entry for sale: February 2023
Bringing out the super high-rise landmark buildings in Chengdu, the past of Jiabai Road (that is, the former Armani Apartment) is definitely relished. From land acquisition to sales, and then to construction, there have been many changes of ownership and shutdowns during the period, which cannot be described as twists and turns.
In 2006, Rongtong Century won the project land located in the Sanguantang section of Jinjiang District, and officially started construction in 2010, positioning it as "Asia's highest pure residential luxury house". It didn't take long for the project to be transferred to the group in its entirety, but around August 2012 it was reported that work had been suspended. In 2013, the project was taken over by Menli Group in Chengdu. Its biggest selling point at the time was the announcement of a strategic partnership with Giorgio Giorgio Armani to introduce China's second Armani apartment in Chengdu. Giorgio Armani personally participated in the design of the façade, choosing the most Chinese orchid grass and bamboo leaves, and presenting an orchid grass pattern swaying in the wind on the façade.
On January 3, 2015, the project obtained a pre-sale certificate, as high as 50,000 yuan, and most of the projects in the Chengdu property market were still 6,000-8,000 yuan. But in 2016, the project came to a halt again. According to the statistics of relevant agencies, only 92 of the 1,379 sets of certificates obtained in 2015** were sold in the end.
Later, due to the financial impact of Menli Group, Chang'an International Trust and Guohua Life Insurance were introduced to the project. According to the data, Guohua Life Insurance is 51% owned by Tianmao Group, and the actual controller of Tianmao Group is Liu Yiqian. Chenjia Development, which is actually controlled by Liu Yiqian, is officially the Armani apartment project. 
Wuhan Chenjia 100 Jiabai Road artistic conception map
When it comes to the development of Chenjia, although it has only been established for three years, its strength is very strong, mainly in the core areas of Shanghai, Changsha, Wuhan and other cities, and has created high-end luxury residential products such as Chenjia Jiachen Road and Chenjia 100 Jiabai Road. 
Real view of the façade of Chengdu Jiabai Road
On February 11, 2023, the sales department of Chengdu Jiabai Road was officially opened to the public, and the name of the case was adjusted from Armani Art Apartment to Jiabai Road. In order to reshape the image and enhance the living experience, the internal space layout and hardcover were redesigned, and tens of millions of dollars were spent to demolish and rebuild the original gates, gardens, overhead floors, elevator rooms, model rooms, etc. Except for the "bluegrass" façade designed by Mr. Giorgio Armani, the rest of the places visible to the naked eye are already a brand new "Jiabai Road". For details, please refer to "Review of "Jiabai Road": 180 Days of an Atypical "Red Plate"". 
Garden landscape map of Jiabai Road.
In 2023, the unit price of new housing projects in Jinjiang District will basically be more than 30,000 yuan, and the average total price threshold for home ownership will be more than 5 million. And from the perspective of the whole city, from the financial city to Panchenggang to Luhu, the unit price of high-end second-hand houses has also reached 5-60,000 yuan. In horizontal comparison, although Jiabaidao is still the king of unit price, the gap has been greatly narrowed. 
Real view of the interior of Jiabai Road
Despite this, with the new and amazing product strength in the core area of the main city, Jiabaidao still stands out with a floor area of about 60-190 units. At present, the project has won 12 awards, including the Platinum Award of the 2023 American Muse Design Award, the French Double-Faced God International Innovation Design Award, and the 2023 Berlin Design Award Finalist.
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Azure Cartier Garden City Blue Garden
Date of land acquisition: 29 August 2014.
Date of collection: October 27, 2023
Azure Cartier Garden City is located on the west side of Tianfu Park, at the intersection of Wuhan Road and Tianfu Avenue, adjacent to Tianfu Park in the south and Luhu Lake District in the north. 
Azure Cartier takes the time and plate (source @ Investment Cloud Map).
According to the investment cloud map data, Azure Cartier successively won two plots of land totaling about 364 acres in August 2014, and another about 143 acres of land in January 2016, when the floor price was only more than 800 yuan. For the land price of Tianfu New District, which has been refreshed to 17,900 yuan this month, it is really very fragrant. Of course, this is more due to its own courage back then. 
Distribution map of project groups
From the perspective of product creation, Azure Cartier has planned a total of 5 residential product series in this sector: "Pavilion, Xuan, Ting, Mansion and Bay". The products that have been publicly launched before are the Azure Pavilion Group and the Azure Pavilion Group. The last time the evidence was obtained was in May 2018, when Building 9-12 of Zone B of the Azure Pavilion Group was launched, and the sales of Qingshui** was 170,000+.
Real view of the model room
On October 27, Lanting suddenly released 124 sets of **, which are about 250 large flat-floor units with 4 bedrooms, 2 living rooms and 3 bathrooms, with a total price of 7.63-15.2 million yuan. The immediate lightning liquidation represents a high degree of recognition by the market. 
Real view of the façade of the project
The reason for this is that the architectural and landscape design of Blue Court is personally designed by Mr. Zeng Shiqian, a national treasure design master of Singapore, and adopts the public façade treatment of full curtain wall, presenting a façade appearance that combines a modern urban sense with a balance of light texture
Renderings of the clubhouse scene
The design of the model room, clubhouse, lobby and public area was designed by Mr. Chan Kin Chung, Cartier's royal designer. Functionally, it covers the star lobby, the lobby book bar, the independent leisure club, the fitness center, etc., and the rich and diverse composite space scenes can meet the various needs of the owners and enjoy a healthy and stylish life in an immersive luxury.
Schematic diagram of Hyatt Regency and Andaz Hotel
It is worth mentioning that Garden City is also a "one city, two hotels" configuration. One is Andaz Hotel, which is positioned as a super five-star landmark hotel, and the other is Hyatt Regency Garden City, which is positioned as a five-star urban resort, which will jointly bring an international living experience.
Real view of the project's garden water system
Of course, the most out of the circle is Cartier's property services. Blue Property is a self-owned property brand under the business management group, which is highly recognized by the market for its high-end property management experience, high-quality talent team and high-quality service level.
At present, the follow-up residences of Azure Cartier Garden City, as well as Blue House, Blue Bay, Azure Court Area C and Area B 8 will be launched one after another.
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Financial Street, Rongyu
Date of land acquisition: 2017.
Date of collection: October 26, 2023
Financial Street Rongyu is located at No. 60, Xia Sock North 2nd Street, at the junction of Tianfu Square and Chunxi Road, and is no more than 1km away from Chengdu's famous business districts such as Chunxi Road, Taikoo Li, IFS, and Evergrande Center.
The developer of the project, Financial Street Holdings, was established in 1992 and listed on the Shenzhen Stock Exchange in 2000. Over the years, it has become more well-known for its performance in the investment and operation of commercial real estate projects.
Renderings of the façade of the project
In 2017, Financial Street Holdings entered Chengdu and won the site of the project, and in the next two years, it successively built two projects, Financial Street Jinyue Mansion and Financial Street Rongfu in Xinjin District and Chenghua District, both of which have now been put on the market. As its top series product, "Rongyu" has been dragged to the current quasi-existing housing state because it happened to meet the regulation, and there is a big difference between the psychological expectations of **guidance and the developer. Finally, it was officially opened on October 26.
It is understood that the financial street Rongyu covers an area of only about 75 acres, the plot ratio of the project is as high as 100, coupled with the location advantage is difficult to beat, which means that Rongjie Rongyu must become the kind of urban core asset that sells the value of "skyline". Therefore, in the design of the project, Financial Street Rongyu uses hollow double-silver-plated LOW-E glass to create a panoramic screen MAX landscape surface, giving full play to its own height advantages, and enhancing the viewing field with the help of the large studio size, so that the owners can also enjoy the visual experience brought by the city skyline in the room.
Real view of the project model room
The project has two buildings, one of which is a commercial office building, with a total height of 34 floors and about 134m;2 It is a residential building with a total height of 47 floors and about 173m, including apartments and residences. The two buildings are connected by a commercial podium with a height of about three floors, and many landscape spaces are also created in the podium. Due to the care of the "old policy", the main product type of Financial Street Rongyu is a rare duplex residence in the Chengdu market, with a single-storey ceiling height of 63m。
Project imagery
Among them, the main area of apartment products is about 57-140, which is expected to be delivered in hardcover before the end of next yearThe main area of residential products is about 149-182, and the overall pre-sale price is between 23,815-38,228 yuan. Previously, Xiaoquan reported on the project, and the details can be found in "The value of this plate in the first ring, the key depends on how you preset the life scene". The project was certified on December 26 and is currently being sold.
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No. 8 Financial City
Date of land acquisition: July 2009Date of collection: Expected February 2024
If you want to pick a top location in Chengdu, I think the financial city will definitely be on the list. However, at the intersection of Jiaozi Avenue and Jiaozi North Road, there are still disgraceful scars. Xiao Quanquan passes by the side when he commutes to work every day, which can be called "I come, I witness".
In July 2009, Chengdu Hongchang Jiatai Real Estate won the land for the project, with an area of about 275 acres, and then announced that the case was named Strait Friendship Building (later renamed Lingyue International Center). In August 2013, the project obtained the "Construction Project Planning Permit" for the part below 98 meters, and started construction in March of the following year.
Soon after, due to the developer's internal development and management philosophy and other issues, coupled with the low sales ratio of the project itself, the long realization cycle, and the developer has no relevant development and operation experience, it still has about 11The debt scale of 600 million yuan was finally completely suspended in December 2014 due to the rupture of the capital chain.
In December 2019, Ali Auction conducted a judicial auction announcement on the project, with a starting price of about 136.6 billion yuan, and the auction was suspended due to Hongchang Jiatai's objection to the execution.
On January 18 this year, the Chengdu Intermediate People's Court officially approved the bankruptcy reorganization plan of Chengdu Hongchang Jiatai Real Estate, which was managed by Sichuan Hongkai Construction Project to 9756.6 billion won the ownership of the project. So far, this project, which has been abandoned for more than ten years, has finally been able to "clear the fog and see the light".
On April 28, the project held a launching ceremony for equity handover and resumption of work, and it was clear that Yulang would take over the completion of the follow-up development and construction, which was also the second project built by Yulang in Chengdu after Yulang looked east. At the same time, a new name of the case was announced, Financial City No. 8.
On May 28, the Park City Construction Bureau of Chengdu High-tech Zone issued the "Announcement on the Adjustment of the Planning Plan of Chengdu Hongchang Jiatai Real Estate Strait Friendship Building Project".
According to the latest project planning scheme, the overall plan is adjusted to 4 main buildings and 1 commercial podium. Among them, T1 is an office building, T2 is an apartment, T3 is a residential, and T5 is an office building + a 3-storey commercial podium.
Among them, three office towers and commercial podiums have been adjusted to a full curtain wall system, and the façade design of T3 apartments (residences) is public, and a door and window curtain wall system is adopted to make the overall quality and façade effect consistent with the office tower.
In order to form the core C landmark complex of the Financial City together with the Jiaozi Twin Towers, No. 8 Financial City is "making a big fuss" in height: T1 is 37F as a whole, and the height of the top of the building is about 180m;T2 overall 40F, the top height of the building is about 172m;T3 overall 46F, the top height of the building is about 167m;T5 is 42F as a whole, and the height of the top of the building is about 165m.
In addition, since Financial City No. 8 is a commercial and financial land (20% compatible with residential buildings) and a plot ratio of 12, only 246 residential units are planned in various business formats such as residential, office and podium commercial.
It is reported that T1 will build a super Grade A office building, with a minimum rent of the entire floorT2 creates a top-notch apartment, supporting the customization of the whole floor and the customization of the upper and lower two sets of connectionsThe middle and low areas of T3 residential buildings will build about 220-380 products for 4T4, and about 560-600 products for 3T2 in the high areaT5 is also a top-notch apartment, and the lower area is specially built as a maid's room, with independent elevators and entrances. In addition, the business will be benchmarked against "Shenzhen Bay No. 1 - Bay Place" and introduce top life service formats.
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COFCO Tianyue No. 1
Date of land acquisition: 2016Date of collection: November 29
Tongzilin is one of the earliest luxury residential sectors in Chengdu and the first truly wealthy area in Chengdu.
On both sides of Renmin South Road, there are Kempinski Hotel, Air China Century Center, Fengde Century Plaza, New Hope Building, Huaneng Building, Chengdu First Renaissance Hotel and other commercial offices, hotels and banking institutions, which are gathered to form the first South CBD.
Schematic diagram of plate matching
COFCO Tianyue No. 1 is located at No. 8, South Railway Station West Road, the project location was once China Wine City, and the original plot project developer is Sichuan China Wine City Co., Ltd. *** At the beginning of 2016, Joy City Real Estate's company held 69 Sichuan China Wine City after equity acquisition65% equity interest, thereby obtaining the project plot for development. After that, the project fell silent for a long time.
Until the beginning of 2021, COFCO Health Industrial Park held a groundbreaking ceremony and announced that it would build an industrial project on the plot. In August 2022, the land plot obtained the planning permit for the construction of the temporary sales department of the residential, commercial and supporting facilities project.
Project renderings
It is reported that Tianyue No. 1 is COFCO's top high-end luxury residential product series, which landed in Chengdu for the first time after Beijing, Shanghai, Shenzhen and Chongqing. According to the project planning plan, a total of 69 acres of land will be divided into two parts: residential and commercial.
The actual picture of the sales department of the project.
The commercial part covers an area of about 49 acres, including 2 apartments, 2 office buildings and centralized commercial entitiesThe residential part covers an area of about 20 acres, and the main ones are two units with a construction area of about 220 and 270.
Renderings of the façade.
In the construction of the building, the project uses a large window-to-wall ratio, beige and dark gray as the main colors, and cooperates with more than 10 meters long balcony glass railings and glass tower crowns to create a public-like façade. The landscape garden part is planned around the core atrium, and six nodes are planned to be built, including a ceremonial water courtyard, a garden living room, a streamer sharing gathering place, an Aman club, a natural paradise, and a healing garden. In addition, the overhead floor on the first floor will also create a hardcover pan-club space, and connect with the landscape garden to increase the usable area and function of the public area.
The hardcover unit price of the project is between 18,072-36,073 yuan, and according to the statistics of relevant institutions, COFCO Tianyue No. 1 launched 106 sets ** in the opening week, subscribed 85 sets, and the removal rate reached 80. It can be seen that although the project is "late but arrived", it is still fully recognized by the market, which also indirectly shows that the Tongzilin sector is still very attractive to high-end home buyers.
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Landsea Xihua Mansion 9
Date of land acquisition: 12 October 2007Auction date: January 1, 2024
Go in full, don't block the door for the loan, and ride the shared bicycle away from the provident fund." This sentence is inevitably ridiculous, but it also reflects the popularity of the opening of Landsea Xihua Mansion at that time!
From Dayuan Station of Metro Line 5, Shihao Plaza is on the west side, and Dayuan ** Park is on the east side. It is only about 300 meters away from the subway station to the project Landsea Xihua Mansion, which can be said to be in the core area of Dayuan CBD.
Comparison of surrounding second-hand houses**
At that time, the hardcover price of the project was about 165-1.70,000 yuan, which has become an Internet celebrity plate of "10,000 people shake" twice, at most 15,392 groups of families have passed the lottery review at one time, and the average winning rate is only 2 -19%. Combined with the data of a second-hand housing trading platform, the current listing price of second-hand housing in the project has generally reached 45-50,000 yuan.
When it was still off-plan, Landsea Xihua Mansion focused on first-hand "green technology housing", which was a clear stream in the market at that time. It is understood that Landsea Green Building 30 ground source heat pump technology, equipped with whole house fresh air humidification and dehumidification, temperature balance system, light adaptation system, can naturally adjust the indoor temperature to the appropriate temperature. However, in March 2018, Landsea Xihuafu obtained evidence for the first time, and after it was launched twice in July and November of the same year, the gears of fate were stuck. As early as the end of 2021, the management committee of the high-tech zone on a political platform gave a reply that Landsea Xihuafu was going through sales-related procedures and promoted the listing and sale of subsequent buildings in a timely manner, but there was no follow-up.
Screenshot of Alifa shooting**
On December 1, all the existing houses for sale in Landsea Xihua Mansion entered the auction market and will start on January 1, 2024, **including four types of units with a construction area of about 179 and a starting price of about 32-3.50,000 yuan. This means that the 156 sets of ** in this one-time auction will be compensated to the corresponding creditors mentioned above.
Although the 156 units of Landsea Xihua Mansion have been reduced to foreclosure houses, as existing houses held by developers, they not only have less risk of unfinished business than ordinary law auction houses, but also avoid risks such as mortgages and leases. From the perspective of bidding costs, the total cost expenditure is also lower than that of second-hand housing sales.
The actual image of the façade of the building
Previously, Xiao Quanquan had made a detailed analysis of the plate and auction "I almost got squeezed out of the elevator when I went to Xihua Mansion to see the house!Can you understand this sourness?Whether it is the unit price or the total cost, Landsea Xihua Mansion has a high cost performance, which is worthy of the attention of home buyers. The official bidding for the auction of the Xihua Mansion is about to start on January 1st, and interested customers should not miss it.
Conclusion
The past cannot be admonished, but the coming can still be chased. The above inventory projects are either "hidden in the body and moved when the time comes", or they are actually facing the dilemma of "the mountains and rivers are exhausted and there is no way out", but they all guard the important plate location of Chengdu and directly affect the historical development style of Chengdu. For their high-profile return and stunning return, it should not be limited to "lying flat" in the form of sewing and patching, but more about alignment, making up for it, and striding forward. Chengdu has many shining business cards waiting for us, which is also the hope and sustenance of Xiaoquanquan.