Mao Rabbit chases winter, Chenlong heralds spring** Radio and Television Station released the theme and main logo of the 2024 Spring Festival Gala
It is reported that the "2024 Spring Festival Gala" will be held in the form of"The dragon travels and the country is prosperous".The main logo of the Spring Festival Gala for the Year of the Dragon was also officially released
"The dragon travels and the country is prosperous".Every Chinese is a soaring dragonDo you know how to pronounce the word "龘" in the theme of the Spring Festival Gala in the Year of the Dragon?According to the "Kangxi Dictionary", "龘" comes from the first regular script dictionary "Jade Chapter", and the sound is the same as "沓 (dá)" and "龙行龘龘" to describe the appearance of the dragon soaring, high-spirited and enthusiastic. From ancient totems to auspicious symbols, in the long history of China for 5,000 years, the dragon has gradually evolved into a spiritual and cultural symbol of the Chinese nation. The 2024 Spring Festival Gala of the main station will use the word "龘" as the title, and use the posture of "龘龘" to vividly depict the energetic and high-spirited spiritual outlook of 1.4 billion Chinese sons and daughters.
The dragon is engraved with the countryFrom the nine-fold seal to the "science and technology fan" throughout the agesThe main logo of the 2024 Spring Festival Gala of the main station is based on the word "龘" as the main visual symbol, and the overall design is inspired by the distinctive font of "official seal of the national dynasty" in the traditional Chinese seal carving art - nine stacks of seals**, which is solemn and balanced, and is well-proportioned, highlighting the cultural atmosphere of the atmosphere and majesty. The main logo is designed by Gu Yongjiang, the designer of the logo of China's lunar exploration project and China's planetary exploration project, on the basis of traditional calligraphy, it has been "reprocessed" with a modern atmosphere, and the color luster of the metallic texture makes the shape of the word "龘" resemble a chip - from ancient Chinese characters to modern technology, the main logo of the Spring Festival Gala in the Year of the Dragon connects the ancient and the modern and integrates the future.
Looking forward to the 2024 Spring Festival Gala.
* CCTV News Chengdu Release Editor|Big orangeScan the code**Like and watch **Know