On November 30, the reporter learned from the Xi'an Municipal Bureau of Commerce that in order to seize the peak consumption season at the end of the year and the beginning of the year, and strive to stimulate the vitality of the consumer market, the city's business and trade field carried out ten major activities to promote consumption.
Activity 1: Continue to issue consumption vouchers to promote steady growth in consumption.
At the municipal level, the consumption subsidy for new energy vehicles will be extended to December 31, 2023, and consumption coupons for green home appliances and 3C electronic products will continue to be issued. Encourage qualified districts, counties and development zones to issue consumption vouchers to stimulate consumption momentum and release consumption potential.
Activity 2: Hold the 2023 Xi'an Night Consumption Gathering Area Review Activity.
From late November to early December, the city's key cultivation and construction of night consumption gathering areas in 2023 will be reviewed, and the popularity and influence of the "Night Xi'an" brand will continue to expand, continuously expand the scale of night consumption, enrich the night consumption format, and improve the level of night consumption.
Activity 3: Hold the closing ceremony of the 2nd E-commerce Festival.
In early December, the closing ceremony of the second e-commerce festival was held, with the main line of reviewing and encouraging the operation of Xi'an's online consumer market, displaying the results of the e-commerce festival in an all-round way, commending enterprises and individuals with good demonstration effect, strong driving effect, great market influence and outstanding achievements in the new track during the e-commerce festival, setting up industry benchmarks, and promoting the steady growth of online consumption from point to point.
Activity 4: Hold catering theme activities.
Actively give full play to the brand influence of Xi'an time-honored restaurants and Xi'an famous food, and hold the Xi'an International City of Food brand store awarding activities. Jointly with Douyin Life Service to hold the "Double 12 Food Group Coupon Festival" activity, and distribute food consumption full discount coupons every day from December 8th to 12th. Jointly with Meituan's food delivery business, the "Double 12 Food Carnival Season" was held, and activities such as live broadcasts of big-name goods, food spikes, and special carnivals were carried out to promote food and beverage consumption.
Activity 5: Hold the Xi'an Prefabricated Vegetable Industry Cooperation and Development Conference.
year-end peak benefit theme exhibition and sales activities.
From December 9th to 10th, the Xi'an Prefabricated Cuisine Industry Cooperation and Development Conference was held to help the brand building, standardization and industrialization transformation of Xi'an prefabricated food enterprises, so that more Xi'an cuisine can go out of Xi'an and promote the high-quality development of Xi'an prefabricated food industry. At the same time, the year-end peak discount activity will be held, inviting well-known brand enterprises such as retail department stores, food and catering, and household appliances in the city's commercial and trade fields to link up with the whole city to meet the one-stop shopping needs of citizens at the end of the year in the form of exhibitions and create a quality consumption feast.
Activity 6: The 15th Xi'an International Automobile (New Energy) Exhibition was held.
From December 9th to 12th at the Xi'an International Convention and Exhibition Center, more than 330 new cars from 41 domestic and foreign automobile brands will be exhibited, of which more than 231 new energy models from 22 new energy vehicle brands will be displayed on site.
Activity 7: Hold the 53rd Blue Home Expo.
From December 16th to 17th, the 53rd Blue Decoration Home Expo was held at the Xi'an International Convention and Exhibition Center, with an exhibition scale of more than 10,000 square meters, covering building materials, ceramics, sanitary ware and other categories required for home decoration, and promoting home decoration and home consumption.
Activity 8: Hold the Xi'an Online New Year's Festival.
From mid-December 2023 to mid-February 2024, the Xi'an Online New Year Festival will be held, taking the form of enterprise alliance, online and offline integration, and resource integration of all parties, uniting major e-commerce platform enterprises and local merchants across the country to seize the double in various forms such as electronic red envelopes, platform consumption vouchers, and merchant concessions.
Ten. 2. New Year's Day, Spring Festival and other consumption hotspots, enrich the best supply, and enhance the vitality of Xi'an's consumer market.
Activity 9: Hold the Winter Solstice Dumpling Festival.
On December 22, the Winter Solstice Dumpling Festival was held, with the theme of Winter Solstice Solar Term Folk Culture, taking a combination of online and offline methods, and the opening ceremony of the Dumpling Cultural Festival was held offline, with brand dumpling catering enterprises exhibiting and selling, and the Winter Solstice Dumpling Culture Interactive ExperienceOnline joint with relevant e-commerce platforms to carry out activities such as the promotion of dumpling cultural festivals and profits.
Activity 10: Hold the 2023 Xi'an Business Innovation and Development Conference.
and the annual series of activities to promote consumption award ceremony.
In mid-to-late December, a conference will be held to discuss new trends in business development, inspire new thinking, select and commend a number of outstanding enterprises and entrepreneurs with excellent service quality, drive consumption and lead development, boost industry confidence, and promote the high-quality development of Xi'an's commerce.
Text: Chief Reporter of Xi'an Newspaper Xuanyuan Yangzi.
Editor: An Zhi.
Review: Tianyi.
Producer: Xi'an Press Media Group.
Xi'an Newspaper Xi'an ** All rights reserved.
No **, plagiarism, or excerpts are allowed without permission.
In 2023, the city's eight key tasks will be carried out.