Why do domestic mobile phone users tend to iPhone?
Online ** released the June mobile phone sales list, from the list can be seen, iPhone is the biggest winner, and the domestic model is sold at the highest **, some people may say, this is not important, the important thing is the Chinese love for the iPhone, so, many people are pursuing the iPhone, not to buy domestic machines.
According to figures released by online retailers, iPhone 13 sales topped the list in June, with 197 sales90,000 units, iPhone 13 Pro and iPhone 13 Pro Max ranked third, with 28 sales30,000 units, the iPhone 13 Pro Max ranks third, the iPhone 13 Pro Max ranks fourth, and the iPhone 13 Pro Max ranks third and ranks fourth.
In stark contrast, the Redmi K50 Pro and Xiaomi 12X are in the top 10, but the sales volume of these two models is part of the iPhone, and both are 2000 yuan, which is still cheaper than the 5000 yuan of the iPhone 13 (the cheapest price of the iPhone 13 was 2798 at 618, and it has fallen to 5000 yuan after 618).
In particular, the Redmi 9 A, the most popular low-cost mobile phone in China, is still in the top ten of the best-selling list, and this domestic smartphone with the lowest cost performance can be described as one that has been popular for a long time, as of August 2020, it has become the longest of the top ten in the domestic sales list.
Judging from the sales rankings, all domestic brands in the current Chinese market have fallen into a state of stagnation, they buy iPhones, while domestic ones are the cheapest, so next, will Chinese customers give priority to iPhones when buying high-end machines?
First of all, domestic products are not competitive enough, in the past, domestic products were based on running scores to show that the product is better than the iPhone, but if users feel that Apple's products are better than domestic products, then they will not blindly pursue cost performance.
Second, domestic mobile phones in the photographic ability, has not been recognized by many people, domestic mobile phones are Xi to use dxomark to measure their photographic ability, but in the process of use, 12 million pixels of iPhone, in terms of photographic capabilities, even more than 100 million pixels of domestic smart phones, pointing out that high pixels and high parameters do not mean that domestic smartphones can surpass Apple.
Third, the quality of domestic products is overestimated, and some users have recently reported that some domestic brand products claim IP68 waterproof, but they will leak after less than two months;Some domestic high-end mobile phones use top-level components in the publicity, but after 6000 yuan, they know that ** is not as good as those garbage motors and garbage speakers, which has become their weakness, making them more suspicious of domestic products.
Finally, those influencers, celebrities and digital bloggers are keen to promote domestic products, but they find that they use the iPhone every day, and the fact that they use the iPhone is a testament to the development of the iPhone. As a result, word of mouth among iPhone users has led to more people starting to buy iPhones, while those who can't afford them choose to buy old models, so that iPhones account for half of the second-hand iPhones.
It is no wonder that many people change to a new mobile phone, and they like iphones and second-hand iPhones, because domestic products are more expensive, and the domestic machines sold on the market are not worth much, and iPhones are expensive, all of which are the main reasons for the decline in domestic sales.