In order for BYD to reach the annual target of 3 million units, it needs to reach 327272 units in December, which is about 83% is enough, Dizi has to work harder
But I'm still optimistic, after all, Dizi has a higher gross profit margin than Tesla, and there is definitely a hole card for price reduction and sales.
Next month, a piece of the highest certainty increment is the equation Leopard Leopard 5, because the order is in hand, it only needs to be produced to be able to pull up, and it is estimated that the amount of 5k-8k should be there.
And when it comes to Leopard 5, you can really see that Mr. Wang and the entire BYD attach importance to the equation Leopard.
This Leopard 5 delivery ceremony alone, in the absence of Luo Zhenyu, an official experience officer, delivered to ordinary consumers, the delivery ceremony was also delivered to the boatman himself, and even took a group photo one by one.
With this treatment, the owner of the U8 car will be sour when he sees it
You can also find the composition of the previous **, let the customer stand in the C position as the protagonist, and on both sides are the boatman brother and the general manager of the formula leopard sales, Xiong Tianbo, and there is an interesting episode behind this position.
This triple transformation, everyone can see, which shows the attitude of the boatman: BYD is customer-centric.
In fact, Wang Chuanfu has insisted on customer-centricity for many years.
As early as two years ago, Wang Chuanfu said BYD's product strategy at the 2021 China Automobile Chongqing Forum, clearly pointing out that plug-in hybrid is to solve the problem of the family's first car, and pure electric is an option for additional purchases. Therefore, BYD chose to stick to the plug-in hybrid route and pure electric road, providing an easier choice for the first car of car-free families.
Behind this passage is an accurate interpretation based on BYD's careful understanding of consumers in the Chinese market. BYD also benefited from the user-centric concept, quickly completed the increase in sales, and truly achieved a breakthrough in a short period of time.
Behind this concept, in fact, it is inseparable from Wang Chuanfu's early growth experience, it is a deep understanding of the real needs of the general public, in order to make products that meet the needs of society, Mr. Xiong is also a firm practitioner of this concept.
Since the debut of Leopard 5, Xiong Tianbo has continued to follow up on the market research, and the research is intensive, accurate, and really persuasive. Seize all the time to eliminate the design of the Leopard 5 that does not meet the expectations of mainstream consumers, and communicate with consumers in Chengdu before, measure the length of the rear seat cushion by yourself, and just last week issued an announcement to adjust the side skirts of the wheel eyebrows.
However, it is not surprising that Xiong can always do this, and she was also responsible for these tasks when Han EV was listed. Later, Han EV became BYD's turnaround in the real sense, and Xiong Tianbo definitely contributed to it.
Now that this set of professional, accurate and efficient working methods has been brought to Equation Leopard, it is not surprising that Leopard 5 is very popular, and now the reputation of Equation Leopard is very revealing.
Even the boatman's brother went to Denza to inspect, wearing the clothes of the equation leopard, and I don't know how the Yangtze River feels. However, DENZA really needs to sort out its own products and marketing ideas, not every market is the state of a blue ocean when D9 entered the MPV market. The two new cars should also give DENZA a clear understanding, and it is not too late to make quick adjustments later.
If you talk about the December increment, the current state, it is already good to be able to get a 2k increment, and it is not forced.
The remaining 20,000 units can only be added from the dynasty and the ocean network, originally these two also accounted for more than ninety percent of BYD's total sales, and taking out a 2W increase is not a demanding one, so the news of the discount has come these days.
With the support of this activity, it may not be too much for Dynasty and Ocean to get an increase of about 20,000 units, which makes BYD in December really the cheapest in the future.
But then again, Ocean Net 3The 0 platform is basically popularized, and the upgrade of the dynasty's Han and Tang dynasties and even the Song Dynasty has to be put on the agenda and promoted as soon as possible. This sales increase in November also shows that the competitive pressure will only be greater next year, as an important basic plate of the dynasty network, product upgrades must be rapidly promoted. Moreover, entering the next round of rapid growth, overseas increments must be made.