In the future, five years later, China will usher in a huge scaleEconomychange, which will fundamentally changeFinanceLandscape. Whether it's a leading streamer or an ordinary person, everyone's life will be affected. In the newEconomyHow do we find our footing?How to adapt to churningEconomyThe tide, seize our own opportunities?The answers to these questions are embedded in each keyword, and each keyword is related to the big pictureEconomyTrends and individual fortunes turn around.
The current live streaming industry has becomeSocial wealthA new battlefield assigned. On the one hand, we see that some top anchors can easily generate billions of yuan in a live broadcast, and the annual income even exceeds 90% of A-share listed companiesSales are more than 1,000 stores. On the other hand, there are 636% of anchors have a monthly income of less than 2,000 yuan, 816% of anchors have a monthly income of less than 5,000 yuan. This contradiction makes the live broadcast industry a deformityBusinessMorphology. Therefore, how to survive in such an industry and maintain the spirit of craftsmanship and innovation has become a problem faced by anchors.
Analysis: Although big anchors can easily generate huge income through advertising and product sales, most anchors have relatively low income. This phenomenon not only reflects the imbalance in the distribution of wealth in the industry, but also implies that the live broadcast industry needs more professional and standardized operation and management. For ordinary streamers, in addition to improving professionalism and content quality, they can also increase their income by increasing partnerships and diversifying their income**.
In the past 40 years, China has gone through four stages: from self-employed to real estate, e-commerce to live broadcastingEconomyMorphological change. Every change is an existingBusinessThe breaking of rules also brings opportunities for wealth redistribution. However, withEconomyDevelopment is accelerating, and the time it takes for wealth to solidify in emerging industries is also shortening. The live broadcast industry has been on the rise for nearly 8 years, and the pastEconomyThe iteration cycle is about ten years. So, for the next five years, newEconomyIt is possible that the form will replace the live broadcastEconomy, once again breaking the solidification of wealth, forSocial wealthRedistribution brings new opportunities.
Analysis: With the maturity of the live broadcast industry andBusinessThe continuous evolution of the model may lead to the emergence of new competitive landscapes andBusinessMode. Anchors need to actively adjust their positioning and development strategies, and be good at seizing new opportunities. In addition, focus on acquiring a wider audience, increasing fan loyalty, and expanding diverse content andBusinessThe cooperation is also the anchors in the newEconomyAn important way to obtain resources and make profits.
Since 1983, every cycle of US dollar rate hikes has been global in the worldEconomyThe pattern has a significant impact. Whether it's Latin America, Japan, or other countries in Asia, they've been treated like thisFinanceCycles lead to the destruction of storms. In 2022, the US dollar began its seventh cycle of interest rate hikes, which is expected to end in 2024. Face what may bringEconomyWe need to be prepared for the turmoil, both as individuals and in China as a whole. The US dollar rate hike cycle is like a relentless pair of scissors, cutting through those who are lagging behind and not adaptingEconomyBody. Therefore, in the next five years, we should pay close attention to which countries and regions will experience a new round of developmentEconomyShuffle.
Analysis: The impact of the US dollar rate hike cycle is global, especially for a large country like China. China needs to pay close attention to the changes in the US dollar's interest rate hike cycle and respond to possible scenarios in a timely mannerFinancial risk。At the same time, China can also strengthen by strengthening with other countriesEconomyCooperate and communicate to improve their ownEconomyResilience and resilience.
EconomyCycle changes withSocial wealthhas long been an important factor in promoting the development and transformation of China's society. We should not be afraid of such changes, because they also bring new possibilities and opportunities. We need to find our place in the mass streaming industry, in an ever-changing worldEconomyTricks to finding profit in patterns. At the same time, we should also pay close attention to the changes in the US dollar interest rate hike cycle to prevent it from being globalizedEconomyEngulfed by the storm. In the future, we need to focus on the redistribution of wealth and study how to better distribute wealth in the newEconomyand effectively deal with the risks that may be bringed.
No matter where we are in the live broadcast industry, as long as we have accurate judgment and adequate preparation, we can be in ChinaEconomyChange finds opportunity. It's time to rethink who you are, improve your professionalism, and adapt to the changing worldEconomyMorphology. Let's get ready to seize the new opportunities of wealth distribution and meet the challenges of the next five years