Acer was honored as the main brand in the computer industry in 2023 by Interface 100

Mondo Digital Updated on 2024-01-30

**: Flying Elephant Network.

On December 20, the 2023 [Good Brand 100] list was officially announced at the [Interface Finance Annual Conference] hosted by Shanghai Media Industry Group, and it was awarded the 2023 [Good Brand 100] main list brand in the computer industry with its brand value with core competitiveness.

The interface [Good Brand 100] selection activity invited 100 experts in the brand industry, and finally selected 100 good brands that "tell good brand stories, have core competitiveness, continue to innovate, and face the world", and awarded awards to commend the diverse "good" brands in various industries, and promote the active participation of all sectors of society in building a prosperous brand ecology through the recognition of good brands.

Through mature product design and accurate grasp of consumer needs, a variety of products have won the double recognition of the market and word of mouth: the extraordinary GO thin and light notebook has won the love of young hipsters with its fashionable design and comfortable use experience, the new professional workplace advancement weapon Youyue office notebook meets the needs of working people, and the mysterious appearance and super performance of the predator NEO gaming notebook has brought the ultimate gaming experience to senior gamers.

In addition to product innovation, Acer's innovation in marketing is a key factor in being shortlisted for this Good Brand Award. For the group of young hipsters, Acer Extraordinary co-branded fashion platform has launched a unique co-branded productFor the group of new professionals in the workplace, Acer has created the value communication of the Youyue series of "Workplace Hexagonal Warriors".For the gamer community, Acer held the Predator Global Esports League to provide players with a platform to show their talents, and a series of novel and precise marketing activities narrowed the distance between the Acer brand and users and gained countless favors.

This award is not only an affirmation of Acer's product innovation and brand building, but also a recognition of Acer's accurate grasp of consumer needs and attentive service. In the future, Acer will continue to uphold the same brand concept, continue to innovate and optimize products, polish more interesting and informative marketing activities, and become a "good brand" in the minds of more users.

About Acer: Founded in 1976, Acer is one of the world's top technology companies. As the industry grows and lifestyles change, Acer will open up opportunities in the consumer and commercial markets to build a new ecosystem and launch more integrated applications and products that combine hardware, software and services. Acer's mission is to break down the barriers between people and technology, with more than 7,700 employees working in 160 countries around the world. Welcome to visit Acer's official website**www.acer.com for more information.

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