Marketing Skills Are you without customers, or do you lack the technology and lack the ability to develop customers
As a salesman, I often hear a lot of experience sharing from marketing masters, listening to other people's stories, listening to others' sharing, I will feel that people are very powerful, but at the same time, there will be many salesmen who often complain that I don't have customers like him, and my resources and my connections are not as good as others. Actually, to put it nicely, this is self-comfort, and to put it ugly, this is self-deception and making excuses for yourself.
It should be said that as long as you can become a marketing master, you must have his own story, there must be a success, there are places worth learning Xi, of course, some methods may not be suitable for everyone, for us, as long as we find our own, worthy of our learning Xi place, learn up, use, become their own, use freely, so that is an effective learning Xi, otherwise, it is just someone else's, and you have nothing to do with it.
Let's analyze that the performance of salesmen is not good, most of them are like this, one is that they have no customers, the second is that they have customers, they are lazy, and they are unwilling to communicate with customers, and the third is that they have customers, they have no technology, lack the ability to develop customers, and do not know how to sell. In particular, the first one has become a reason and excuse for many salesmen to explain their poor performance.
The next time you meet a salesperson who tells you that you don't have a customer, you can ask him if you don't have customers, or do you have no technology and lack the ability to develop customers?Let him think about it, is there really a shortage of customers?If it's given to you a client, are you sure you can take it?
From this point of view, Xi to learn from the marketing masters, you should learn in this way, when the masters are analyzing their own cases, ask themselves, if they meet such a customer, encounter such a scene, can they get it, can they win, do they have this kind of skills that match the requirements of customers?
We analyze it from another angle, which may make it easier for everyone to understand this problem, may I ask if you have excellent medical skills, will there be a shortage of patients, the school is good, the teachers are strong, will there be a shortage of students, the comprehensive strength of the hospital is strong, the medical skills and medical ethics are available, will there be a shortage of people......It turns out that our poor performance is not as simple as a lack of customers, but more importantly, a lack of skills that match customer requirements.
If it is just the reason for the lack of customers, it is very simple, we can obtain it through market research, social networking, industry exhibitions, cooperation with other businesses, etc., or even in the form of strange visits, to find accurate customers, only to find out the accurate reasons, in order to prescribe the right medicine, targeted to solve the problem.
Relatively speaking, the reason for everyone's poor performance is more due to their lack of skills to develop customers, the lack of real action, the accumulated experience is too little, and the customers are too few, so sales skills, communication skills, The ability to analyze and display market information can not be improved in practice, even if there are many theoretical Xi, but without practice, it is difficult to transform, it is difficult to become one's own, it is just the experience of staying in one's own notebook, not transformed into real results, the best way to learn Xi is to use, learn to apply, and it is used many times, forming a Xi habit, and slowly you can become your own, into your own blood, as natural as breathing, so right.
When our performance is not good, don't complain, don't simply push on "I have no customers, no connections", that's just an excuse, it's self-deception, there is no meaning, but ask yourself "am I lacking customers, or lack of technology", think through this problem, the root of the problem will be found, and your problem will be solved.
Life is full of knowledge, learn a little Xi every day, accumulate a little, you can be on the road of daily life, less detours, I hope my original information can help you, thank you for your attention!
*From the web.