What a powerful insight to be able to sing the lyrics of people s hearts

Li Zongsheng's "When I Wake Up from a Dream" is a song that many people like very much, not only the melody of the song is intoxicating, but the lyrics are also a big plus, because there are four lyrics that directly give insight into the four most common painful states of today's young people:

You say you're in love with someone you shouldn't love, and your heart is full of scars.

You say you've made a mistake you shouldn't have done, and your heart is full of remorse.

You say you've tasted the hardships of life and can't find anyone you can trust.

You say you're so depressed that you're starting to doubt your life.

So, why can Li Zongsheng so accurately summarize his own life state in words, which countless people want to describe but can't describe?

The key is insight. Li Zongsheng's lyrics have the rationality to perceive the world, and can perceive others through empathy, and can also substitute themselves, gain insight into their own feelings through awareness, and then use their own writing and expression skills to write the content of the insight in the lyrics, so they have become the mouths of many young people, singing the hearts of most people with singing.

Would you envy Li Zongsheng's ability to perceive?Wang Keyue's "10 Insights: Exploring the World Beyond Reason" (hereinafter referred to as "10 Insights") may help us get closer to Li Zongsheng's insight!

"10 Insights" takes us to learn how to see through the appearance of things from three perspectives: self-insight, insight into others, and insight into the world. Dr. Wang Keyue, a senior mentor in the field of design thinking innovation, will use his rich practical experience in innovation and profound professional knowledge to take us to understand and learn Xi insight into this ability that is difficult to obtain through traditional learning Xi.

Due to space limitations, it is difficult to present the whole book one by one with a small amount of text, so here are only the two insights involved in the book, and take you to experience this "10 Insights".

There are two kinds of insights that I want to talk to you about, one is called story insight, and the other is called global insight, and they both belong to the part of the book about insight into the world. If you want to summarize the main points of this part of the content in two words, the words "filter" and "relation" are more appropriate.

Filters refer to the insights of the story, which reminds us that people are always Xi looking at the world through a filter, and the "story" is the filter that distorts the world we see.

Relationships are global insightsIt reminds us that, in addition to what is most visible to us, there are many intricate relationships that are easy to overlook, or even invisible, in the world.

Let's start with the filter – the insight of the story.

In 1947, instant cake mix was introduced, and its advertising slogan was "Just add water and stir".

The manufacturer thinks that its instant cake powder is cheap, simple and convenient to use, and there must be no housewife who will not like it, but it overturned.

Why is this so?Because people use this filter: housework that can be done effortlessly does not count as housework, especially for housewives.

In other words, people at that time, and even housewives themselves, understood the world through such a story: housewives should be busy with housework every day.

Therefore, the instant cake mix is too labor-saving, so that the housewives are embarrassed to say that the cake is made by themselves, and they will naturally not buy it.

Later, the manufacturer had to remove the egg powder from the ingredients, so that the housewives had to beat the fresh eggs by hand when making them. In this way, the housewives regained a sense of participation and achievement, and the manufacturer got out of the predicament of unsalable products.

People make stories into filters and make sense of the world through filters, in the words of the book: "Stories are the framework through which we perceive the world and act on it." Therefore, the housewives under the filter refuse to use cake mixes that are too easy.

10 Insights" mentions oysters, oysters, and oysters, which are obviously the same thing, but give people a completely different feel because of the different tone of the stories behind these words. Just like in the cake powder story, "housewife" also has a story in people's hearts.

Or the case of instant cake powder, if it is not to change the product to be more troublesome, is there a way to solve the problem of unsalable manufacturers?

Before reading "10 Insights", I always thought that the manufacturer's way to change the formula was the only solution, but after reading the book, I felt that there might be other ways.

Because the book mentions that the name sets the tone of the story, and if someone can make the most of people's old perceptions and create a new story that is recognized, it can also solve the problem.

For example, if you can use a dramatic structure of ups and downs to rewrite and write a new story, and use people's old perceptions to change people's previous perceptions: let people realize that choosing more convenient cake powder and spending less time making cakes is not that housewives are lazy, but that housewives are careful to save more time and create a more exquisite life, can it also make products out of the unsalable dilemma?

Of course, this is just a personal conjecture after reading the book, and it remains to be verified whether it will work in the end.

Next, let's talk about relationships – insights into the big picture.

I still start with a story, but the source of the story is unknown, it is certainly not the Analects, it is said to be made up by today, but because it is related to the insight of the overall situation, I still want to share such a story with you:

A man visited Zigong and asked how many seasons of the year it was. Zigong said, there are four seasons. The man said, "No, there are only three seasons: spring, summer and autumn." The two of them argued about this, and neither of them was convinced, so they went to ask Confucius.

Confucius looked at the visitor and smiled to judge him and Zigong: You are right, there are only three seasons in a year: spring, summer and autumn. So the man left satisfied.

But Zigong didn't do it, and asked Confucius why. Confucius said that the man was dressed in green, and he was clearly a grasshopper in the field, an insect that died in spring and autumn, and he only had three seasons in his life, and he had never seen winter at all. Arguing with someone who has no concept of winter in their minds will not lead to results.

The person in this story came to be known as the "Three Seasons Man", a person who did not have a holistic view. For the people of Sanji, what they have not seen and experienced is equivalent to nothing.

However, the three seasons do not have a global view, but only one of the overall situations mentioned in "10 Insights", and the bureaus mentioned in the book involve different cultures, environments, scenes, and even different situations, the appearance and meaning of the same thing will be different, and they are all part of the bureau.

For example, have you ever had the experience of driving through a familiar street during the day for the first time in the middle of the night, and you will feel as if it is not that street? If we rely on our intuition alone, we mistakenly assume that this is not the street in the daytime, and that there is no global insight.

Speaking of which, do you want to ask, what is the relationship between the "relationship" mentioned above and the overall situation?

My personal idea is that I lack a holistic view, and many times it is because I only see the surface of things, and ignore the relationship between things behind the surface phenomena.

The relationship between people and seasons in the three seasons is different from the relationship between people and seasons who can experience the four seasonsThe noise of the same street during the day and the tranquility at night are the different relationships between the street and the two scenes of day and night.

Why don't fish know about water?Because the relationship between fish and water is that they are in the water, they can only see what is in the water, and they will ignore their relationship with the water on a higher level.

Why don't you look good when you take it home?Because that kind of thing is different from the external performance that can be combined in different scenes.

In the words of the book "10 Insights": When we talk about judging things, we can't leave the situation or situation in which they are located.

It's like on a rainy day:

Outside in the rain, you lamented and thought: I knew I should have brought an umbrella when I went out.

Farmers who are experiencing drought rush into the rain and start cheering.

A couple who are preparing for an outdoor wedding want to cry without tears in the face of the heavy rain.

And one of the bride's or groom's admirers may be glo......ating when he sees that the rain has made the wedding go wrong

Why are there so many different joys and sorrows on the same rainy day?Because everyone has a different relationship with "rainy days".

And if we can pay attention to the importance of relationships in the overall situation, it is not difficult to understand the "why housewives are desperate" and "how can there be so many advantages to take advantage of" mentioned in "10 Insights".

Behind the things that we can easily see, there are relationships that are easy to overlook, or global insights.

When a machine is placed in front of them, ordinary people only notice the machine itself, and people with insight will perceive the connections between parts.

In a business cooperation, ordinary people only pay attention to which two companies are cooperating, while people with insight will have insight into the relationship between the distribution of interests and the transfer of risks in the agreement.

So, now you know why we shouldn't be frogs at the bottom of the well, but learn to jump out of the wellhead and "take a step out and take a look around, change the scene, and open up new perspectives", right?

Because we need to have an insight into the overall situation, we can see the relationship behind things that ordinary people can't see.

Andy Lau's "It's Not a Sin for a Man to Cry" sings:

It's not a sin for a man to cry, it's not a sin to cry, and to taste the tears that have been absent for a long time. Even if it rains, it's a kind of beauty, so it's better to take advantage of this opportunity and cry bitterly.