The myopia rate of adolescents in China is rising, the demand for myopia prevention and control glasses is increasing rapidly, and the retail scale of China's glasses products is expected to exceed 100 billion yuan in 2025, and the glasses retail industry has a great future.
Trends in the eyewear industry.
From the demand side, the overall myopia rate of children and adolescents in China in 2022 is 536%, an increase of 09pct, myopia in children and adolescents showed a trend of high incidence and low age;From the policy side, during the "14th Five-Year Plan" period, the emphasis on young people's vision problems has also effectively promoted the development of functional lenses. In 2022, the market size of orthokeratology lenses in China is expected to reach 27300 million yuan, which will further increase to 46 in 2025800 million yuan, with an average annual compound growth rate of 20%. Due to the rigid demand attribute of glasses-related products, the glasses market has quickly recovered after the national epidemic has been basically controlled.
The market has broad prospects.
There is a strong demand for myopia prevention and control, 7500 million people are myopic, and more than 80% of high school students have a myopia rateThe company's product business model has been passed, the model is mature, easy to copy, and can bring investors a rich return on investmentTwo cooperation methods are selected, the headquarters supports the whole process, and multi-dimensional policy support such as training, marketing, planning, and after-sales to ensure the operation of the store.
According to the World Health Organization, at least 2.2 billion people worldwide have vision problems, and at least 1 billion of them have vision problems that could have been prevented or not solved. With the penetration of electronic products in life and the increase of eye use scenarios, the age of vision problems is gradually decreasing, and the population base of vision problems is gradually expanding.
Children under the age of 12 face pseudomyopia, farsightedness, astigmatism, strabismus and other vision problems that need to be prevented and corrected, 12 to 18 years old need to control the development of myopia, adults after the age of 40 have weakened eyesight due to age and other eye pathologies have increased the demand for spectacle categories and functional diversification.
With the diversification of spectacle wearers' demand for lens functions and the deepening of consumption upgrades, it is expected that the number of glasses owned by spectacle consumers will continue to grow in the future, and the frequency of replacement will gradually accelerate.