With the continuous development of the electric vehicle market and the increasingly fierce competition, major car companies are constantly introducing new electric models to meet the needs and preferences of different consumers. Dongfeng Peugeot, as one of the representatives of the French brand in China, is not far behind, recently, its new electric model - Dongfeng Peugeot E408 power information was **. It is reported that the car is based on the previous generation 408, equipped with a front motor with a maximum power of 120 kilowatts, using lithium iron phosphate batteries, and has a range of 405 kilometers. So, what are the highlights and disadvantages of this car?
The exterior design of the Dongfeng Peugeot E408 follows the style of the 2020 408 fuel version, and the overall shape is mediocre, which is difficult to form a significant difference from the mainstream electric models on the current market. However, the car has made some tweaks in the details to make it more recognizable and stylish. For example, the car gets a honeycomb-like front grille,** with the latest Peugeot brand logo, and a charging area at the rear. The headlight cluster uses a full LED light source, and the interior has lion's claw-type daytime running lights, which have a sharp shape. A chrome trim strip has been added to the lower part of the front bumper for added layering.
On the side, the car's wheels have a two-tone design, measuring 17 inches, with low rolling resistance tires, which not only have a certain sense of sportiness, but also help reduce energy consumption. In terms of body size, its length, width and height are 4750 1820 1518mm, and the wheelbase is 2730mm. At the rear, the car's taillight cluster adopts a rounded polygonal shape, and the internal layout has been adjusted to echo the headlight cluster. The E408 logo is displayed on the right side of the rear, highlighting the identity of an electric vehicle. Overall, the exterior design of the Dongfeng Peugeot E408 is not too innovative, but it is not too controversial either, in line with the consistent style of the Peugeot brand.
The interior design of the Dongfeng Peugeot E408 also basically follows the style of the 2020 408 fuel version, using black as the main color, with some chrome and leather elements to create a simple but high-end atmosphere. The dashboard of the car adopts a full LCD display, which can be switched according to the driving mode and personalized settings, and the display effect is clear. There is an 8-inch touch screen above the center console, which supports Apple CarPlay and CarLife and other mobile phone interconnection functions, and the operation logic is relatively simple. However, the car's climate control and some function buttons are integrated into the touchscreen, which may affect driving safety.
The steering wheel has Peugeot's signature small-sized design with a good grip and a paddle shifter on top for a sporty look. In terms of seats, the car's seats are relatively wrapping and supportive, the seat materials are a mix of fabric and leather, and the front seats are also heated to improve comfort. In terms of space, the car's ride space performance is not bad, the front row head room and leg room are relatively abundant, the rear head room is also sufficient, and the leg room is acceptable, but the ** tunnel is higher, which affects the comfort of middle passengers. In terms of trunk, the trunk volume of the car is 435L, which can meet the needs of daily use, and the rear seats can also be folded down proportionally to further expand the storage space.
Dongfeng Peugeot E408 power system is one of its biggest highlights, the car is equipped with a front motor produced by Zhuhai Enpower Electric Co., Ltd. model TZ180XSS01, the maximum power is 120 kilowatts, the peak torque is 260 Nm, the power output is relatively smooth, and the acceleration performance is also excellent. In terms of battery, the car uses a lithium iron phosphate battery with a battery capacity of 543kWh, the cruising range is 405 kilometers (Ministry of Industry and Information Technology data), in terms of charging, the car supports fast charging and slow charging, the charging time of 0-80% is 40 minutes when fast charging, and the charging time of 0-100% is 8 hours when charging slowly.
In terms of suspension, the car adopts a suspension structure with a front MacPherson rear torsion beam, which is tuned for comfort, filtering out most of the road bumps, but also sacrificing some handling. In terms of steering, the steering system of the car is electrically assisted, with light steering force and good directivity, but the feedback is not clear enough. In terms of braking, the car's braking system is a solid disc after the front ventilated disc, the braking strength is strong, the braking distance is short, but the adjustment of the brake pedal is not linear enough, and there is a certain inertia. The configuration level of Dongfeng Peugeot E408 is also relatively average, without too many highlights and eye-catching features.
In terms of safety configuration, the car is only equipped with 6 airbags, ABS, EBD, ESP, TCS, HDC and other conventional safety equipment, and there is no active safety system, such as collision warning, active braking, lane keeping and other functions, which is a bit backward in the same level of electric vehicles. In terms of comfort equipment, the car is equipped with automatic air conditioning, heated front seats, keyless entry, one-button start and other functions. As can be seen from the above content, Dongfeng Peugeot E408, as an electric model based on the previous generation 408, has not changed much in its exterior and interior design, nor does it have too many highlights and features, which may be difficult to attract the attention of consumers.
However, the car's powertrain is its biggest advantage, equipped with a high-power front motor, using lithium iron phosphate batteries, and the cruising range reaches 405 kilometers, which is better in the same class of electric vehicles. In addition, the car's ** is also relatively close to the people, it is reported that its pre-sale price is 1698-18.980,000 yuan, compared with the 2020 408 fuel version of the ** range of 1197-16.970,000 yuan, there is not much gap, which also reflects Dongfeng Peugeot's attention and determination to the electric vehicle market.
To sum up, Dongfeng Peugeot E408 is an electric vehicle model with power as a selling point and ** as an advantage, although its exterior and interior design are not too innovative, but there are no big defects, and its configuration level is relatively general, but it can also meet the basic needs of use. The target consumers of this car may be those who have some interest in electric vehicles, but are not willing to spend too much on the purchase cost of the car, and at the same time, they are not very concerned about the personalization and differentiation of the exterior and interior. The car's competitors may be those electric models of the same level, such as BYD Qin EV, Roewe EI5, Changan Auchan X7 EV, etc., these models are comparable to Dongfeng Peugeot E408 in terms of ** and range, but may differ in appearance, interior, configuration, etc. Therefore, if Dongfeng Peugeot E408 wants to gain a certain market share in the electric vehicle market, it also needs to make a lot of efforts in publicity and marketing to enhance its brand image and popularity, and at the same time, it is also necessary to continuously improve and optimize its products to increase its attractiveness and competitiveness.