As an important financial program of CCTV, CCTV economic information broadcast has always attracted much attention. The program mainly reports domestic and foreign economic information, and is one of the important channels for enterprises and investors to obtain economic information. As CCTV's financial channel, CCTV 2 has always been favored by advertisers. So, what is the advertising value of CCTV economic information network and CCTV 2?
Economic information broadcast, ** TV station two sets of financial channel broadcast. "Economic Information Network" is the leading column of the financial channel of the first TV station, and it is the "News Network" in the economic field, reporting the most important financial news every day, releasing important economic policies and authoritative interpretation, and capturing the most sensitive industry changes. Check the latest CCTV advertisement**, search the official website of China Television Heilan Communication.
1. CCTV advertising ** business tells the characteristics of CCTV's second set of viewers.
High-end audience: concentrated government and business people, high-rating consumer groups, middle and senior managers, and opinion leaders.
Content setting: Adhering to the concept of big information and the concept of information aggregation in terms of content, we will be the best factory of economic information. Information from home and abroad, inside and outside Taiwan, and inside and outside the channel is a reporting resource.
2. CCTV advertising ** business narrated, "Economic Information Network" news column characteristics.
CCTV Financial Channel "Economic Information Network" News Practical: Adhering to the concept of "effective information concept" in the characteristics of news, we make useful news. Keep up with current affairs, gather hot spots, and report the latest and fastest financial information in a comprehensive and authoritative manner.
Broadcast time: Monday to Sunday 20:30-21:30 Replay: 05:30-06:30
3. CCTV advertising ** business narrated, "Economic Information Network" column broadcast content characteristics.
"Economic Information Network" is the leading flagship column of the financial channel of the first TV station, based on the summary of Chinese and global economic news, reporting the most important financial news every day, releasing important economic policies and authoritative interpretation, capturing the most sensitive industry changes, is the main position of China's economic propaganda, and strives to build itself into a "news broadcast" in the economic circles.
To sum up, the value of CCTV economic information simulcast is very high. When choosing the best to advertise, enterprises should fully consider their own brand positioning, target audience and market strategy and other factors, and choose the right one for their own advertising. At the same time, enterprises should also pay attention to the quality and creativity of advertising, and improve the communication effect and marketing value of advertising.