In fact, the most important thing for a successful bubble tea shop is to choose a location and choose a brand, and if you choose the right location, you must also choose the right brand, so as to stand out in the highly competitive environment.
Now there are more and more people who open bubble tea shops, most of them are inexperienced novices, although there is a franchise support from the brand headquarters, but it is inevitable to take some detours, here to share with you the experience of milk tea shop management, ready to open a bubble tea shop friends to learn about it!
1.Rationally control the ratio between the rent of the store and the turnover.
Maybe everyone hopes that the lower the rent of the bubble tea shop, the better, but if you think about it a little rationally, you will know that the store with low rent is not necessarily good, and the consumption level will be more difficult to guarantee. Low rent often means that the volume is poor or the surrounding consumer groups are not suitable, and for milk tea, which is a store that the public consumes quickly and consumes nearby, it is difficult to increase the turnover of the store. The basic survival is unknown, so how can we talk about making money?
At the same time, don't blindly pursue the most expensive façade in the best location, why not use the same cost more on the cutting edge!Because, the location and budget of the store are also first-class, and they need to be carefully compared and understood, and the reliable milk tea franchise brand itself is not willing to take the risk of opening a store casually. If you think about those stores that are doing well, whether each one of them is just right to appear in the most suitable location, rather than opening in a high-end commercial city where every inch of land is valuable. For investors, it can be seen that the cash flow is smooth every day, and no matter how hot the business is, it must continue.
2.At the beginning of the store, it is necessary to carry out continuous promotion.
The newly opened store is very new to consumers, although you have a bunch of cannons and flower baskets, and balloons blow up inside and outside the store, and then they still won't try it easily, because it is risky to try - although it is only about ten yuan, if the taste is not good, customers will not appreciate it. Therefore, the pre-opening publicity is to attract the best amount of the surrounding area, once the opening should grasp the opportunity in the early stage to make customers feel worthwhile and even surprised, whether it is taste or service to let consumers remember you and promise to help you, is the way to operate.
Consistent publicity helps to form consumption habits, and a good host-guest relationship is the key to your success!Don't let go, don't be embarrassed, if you're embarrassed to make money, customers will go to other people's homes!
3.Selected raw materials ensure the taste of milk tea, which is your foundation.
A steady stream of loyal customers is the fundamental guarantee for the operation of the bubble tea shop, and business is all about accumulating, don't think that the first time a little picky or unfriendly customers are not important. Because, you never know how much a client will be able to refer you, so really everyone has to take it seriously.
How to maintain customers and increase their loyalty to the store is a serious issue that every store owner must consider. In the final analysis, this is first of all the taste of milk tea, although the lack of taste can be made up for by various activities, but the activities can only attract consumers temporarily, and any activity will lose its appeal to consumers once it has been done for a long time. In terms of taste, shopkeepers should pay special attention to the consistency of the use of raw materials, and cannot switch to inferior ingredients after the store's business has stabilized in order to reduce costs - because the eyes of the masses are bright.