1. Guiding speech
1.Why you should choose Sogou mobile search promotion
Traffic advantage: mobile search traffic, the second largest market share.
Tool advantages: Free website building tools.
Product advantages: product categories meet personalized needs (mobile search, APP ** one-click dial......）
There is no need to create a new promotion plan, write ideas, buy words, optimize, and do not need to bid separately, a set of materials, and the whole network marketing, the workload will be reduced by 45%.
One set of materials, multi-screen delivery.
Unified management, cost-effective and efficient.
Two sets of URLs are delivered at the same time.
Ideas are previewed at the same time.
2.Why Build Mobile**
(1) The advantages of mobile **
It's quick to open.
The content is clear. Demand at a glance.
3.How to build a move**
Give away a mobile site that is suitable for mobile users to access and display.
Mobile website building market ** 3000 yuan.
Support text, click to dial, mobile phone SMS consultation and other functions.
(1) Steps to build a website:
Log in to build a website (for a better website building experience, please use Sogou high-speed browser or Firefox browser).
Select a template based on your business type and set up mobile site content.
Save Draft - Submit for Review - Approve - Generate Mobile link.
4.Is it necessary to place mobile search promotion on PC?
It is necessary!And PC and mobile search promotion must be launched at the same time!
1) Mobile search promotion will form an effective complement to your PC promotion, the needs of mobile Internet users are different from PC Internet users, mobile search promotion and PC at the same time, bringing you a new mobile traffic, supplementing the weak period of PC traffic, marketing all day long!
2) The search demand on the PC side focuses on retrieval and screening, while the search demand on the mobile side pays more attention to the search and use.
3) The general environment of mobile Internet users.
Good market prospects: As of July 2013, the scale of mobile Internet users in China accounted for about 80% of the total Internet users.
High demand: With the popularization of smartphones, a large number of mobile phones are connected to the network, and 70% of mobile phone users who are connected to the network will search and obtain information through mobile phones
5.In the promotion of mobile search, do you still want to do it in Sogou?
1) Three major mobile browsers, full coverage of netizen entrances!
UC Browser and its search encyclopedia, which has the largest market share of mobile devices, has a wider range of Internet users, mobile QQ browser and its default search engine, and Sogou's own mobile phone browser and its default search engine.
Sogou's own mobile search engine.
2) Three mobile device browser entrances + Sogou's own WAP search engine = Sogou mobile search.
IIq&a
Q: What are the operation functions that take effect on both PC and mobile devices?
A: Includes: IP exclusion, delivery time, matching method, quality, and budget.
Q: What are the functions that are temporarily unavailable on mobile devices on the PC side?
A: First class, grab ** seat. However, it will have the same proportional adjustment effect on the mobile terminal, but it cannot reach the accuracy of the PC terminal.
Q: Is the starting price the same on PC and mobile?
A: The starting price of mobile is the same as the starting price of PC, when the starting price of PC is lower than the starting price of mobile, the starting price of mobile can get the opportunity to show ads on mobile.
Q: What kind of ** can't be displayed on the phone?
A: Too big, such as too much, flash, etc.
This article is shared by Juxuan Network with you "Sogou Advertising|**The combination of Sogou mobile search characteristics and words", Sogou mobile search promotion has traffic advantages, tool advantages and product advantages, simple steps to build a website, and the simultaneous launch of PC and mobile search promotion can bring a new mobile traffic and supplement the period of weak PC traffic. Mobile search promotion covers the three major mobile device browser entrances, and the operation functions that take effect on both PC and mobile devices include IP exclusion, delivery time, matching method, quality, budget, etc. The starting price of the mobile terminal is the same as that of the PC terminal, but the functions of the PC terminal that cannot be used temporarily on the mobile terminal include first class, grabbing ** seats, etc. Welcome to express your opinions and opinions in the comment area, let us expand our horizons and make continuous progress together!