Dongfang Selection has recently encountered an unprecedented crisis, and Yu Minhong has to return as CEO again, facing an apology and subsequent challenges. Taking the incident as a clue, this paper deeply analyzes Yu Minhong's situation and looks forward to the prospects of the transformation and development of Dongfang Selection. Through factual argumentation and multi-angle thinking, this paper puts forward feasible suggestions to resolve the crisis of Oriental selection.
1. 61-year-old Yu Minhong's realistic dilemma: he can only bow his head to "pay" for his subordinates
Yu Minhong had already retired into the background, ready to enjoy retirement. Unexpectedly, there was a serious crisis in Dongfang Selection, and he was forced to come back as CEO again. At a time when the company is facing an existential crisis, the mature and steady Yu Minhong is the only person who can stabilize the situation and calm the emotions of employees and consumers. But the reality is not kind to Mr. Yu, 61, who has to pay for a subordinate who is almost a generation younger than him, bowing his head and apologizing several times.
Yu Minhong's helplessness and grievances can be imagined. But for the sake of the company's future and thousands of employees, there is no more choice.
2. An apology is just the beginning: the follow-up challenges facing Yu Minhong
An apology alone will not solve the problem at the root cause. The speed at which fans lose fans reflects that the failure of Dongfang Selection has become serious to the extent that it has lost credibility. Yu Minhong inherited a mess that required a comprehensive review of reforms, from management methods to business models.
One of the biggest difficulties is how to handle the relationship between the company and the anchor. The cause of a series of negative events in Dongfang Selection is caused by an anchor writing a small essay, and the anchor has great autonomy in this mode, which is in strong contrast with the traditional employment model. The problem that Yu Minhong needs to solve is how to protect the anchor's creativity while also guiding the anchor correctly, and establish a mutually respectful cooperative relationship.
In addition, Dongfang Selection's business model also needs to be transformed and improved. In just over a year, there has been such a serious crisis of confidence, which shows that its business foundation is not solid. Relying on the low-threshold income-generating model of live broadcast e-commerce to operate a company is like playing with fire, and there is a possibility of falling into a cliff at any time.
3. Can Oriental Selection be successfully transformed?Industry experts are optimistic about Yu Minhong
Industry experts are looking forward to Yu Minhong's return to the helm. Ma Yun has publicly stated that the most important thing in the education industry is a successful model, and Yu Minhong has led New Oriental through adversity and has the ability to lead Oriental Selection to transform and break through again. In addition, Yu Minhong's rich management experience also provides a foundation for him to solve the problems at hand.
However, experts also advise that in the era of mobile Internet, it is difficult to sustain with past experience, and Yu Minhong must form effective cooperation with the younger generation of managers. After all, it has only been two years since Oriental Selection was listed, which is completely different from the foundation accumulated by New Oriental in the past 30 years. Whether it can conform to the trend of the Internet and bring forth the new, the key depends on Lao Yu's tolerance and execution.
Fourth, a feasible way to resolve the crisis
Judging from the current situation, the rectification task faced by Dongfang Selection is arduous and complex, and it needs to be started from multiple levels:
1. Improve governance and establish a mechanism of checks and balances to prevent excessive expansion of power;
2. Transform the business model, strengthen the attributes of education, and avoid over-reliance on a single income-generating channel
3. Reconstruct the anchor system and form a win-win cooperation pattern with the anchor;
4. Protect the rights and interests of users, establish and improve channels for rights protection, and restore public trust.
If the measures are fully implemented, there is still hope for Dongfang Selection to achieve a fundamental transformation and reopen the situation. The key is to look at Yu Minhong's leadership and execution.
Fifth, netizens are hotly discussed
Some netizens said: "I believe that Lao Yu will definitely be able to lead Dongfang Selection to tide over the difficulties, after all, he saved New Oriental, and he will definitely do it this time!."Some netizens said: "I'm not optimistic about Dongfang Selection anymore, even if Lao Yu plays, it's too difficult and too difficult to re-establish trust!."Some netizens said: "Even if Lao Yu's leadership ability is super strong, he can't do it!."I don't know if the Oriental selection is really cold...
It can be seen that netizens are not optimistic about the prospects of Dongfang selection, and generally believe that Yu Minhong's task is arduous. Of course, there are some old fans who are still optimistic about Yu Minhong's strength.
6. Prospects and suggestions
Through an in-depth analysis of the dilemma faced by Dongfang Selection, this paper puts forward ideas to resolve the crisis, including improving governance, transforming business models, reconstructing the anchor system, and restoring public trust. If these suggestions can be paid attention to and implemented, there is still great hope for the transformation of Oriental Selection.
The key is that Dongfang Selection must face up to the problem, abandon all arrogance, and actively promote reform. As the helmsman, Yu Minhong shoulders key responsibilities. He must exert his authority and charisma, unite employees, clarify the direction, and forge ahead in order to reach the other side.
Third-party investors and users should also give time and space, and do not give up easily. At this moment, encouragement and encouragement, rather than slander and attack, is the right way to promote Dongfang Selection out of the predicament.
May Oriental Selection turn the crisis into an opportunity, reinvigorate the majesty, and create brilliance!
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