A few days ago, as Li Auto, Nezha Automobile and other car companies successively announced their sales in December, the sales ranking of the leading new car-making forces in 2023 was also released: Ideal successfully won the sales championship and took a significant lead;NIO ranked second, and Leap surpassed Xpeng to win third place. Nezha Automobile became the only declining car company. Next, let's take a look at the specific situation with Brother Quan.
Li Auto: Ranked No. 1
According to the data, Li Auto will deliver a total of 3760,000 units, a year-on-year increase of 1822%, won the sales championship of new forces. Among them, 50,353 new cars were delivered in December, a year-on-year increase of 1371%, successfully achieved the goal of monthly delivery of 50,000 vehicles, and significantly led the new car brand. I have to say that Li Auto is really a cow. Of course, in addition to the excellent product strength, the hot sales of Li Auto are also very profitable, and the terminal profits of the three models of Li L7, L8 and L9 are also very considerable, which further promotes its sales to continue to reach new highs.
It is worth mentioning that Li Xiang, chairman and CEO of Li Auto, also set a small goal for 2024: that is, annual sales of 800,000 vehicles and monthly sales of 100,000 vehiclesAt present, with the rise of competing products such as the M7 and M9, it has also brought a lot of competitive pressure to Li Auto to a certain extent. So, in 2024, where is the increment of Li Auto?Whether you can complete the small goal is really worth looking forward to.
NIO: Steady growth
According to the data, NIO's cumulative sales in 2023 will exceed 160,000 units, a year-on-year increase of 307%, ranking second among the new forces. Among them, NIO delivered 18,012 new cars in December, a year-on-year increase of 139%。For NIO's performance, sales are relatively stable, after all, the all-new EC7, all-new ES6, ET5T, all-new ES8, all-new EC6 and other products have completed generational switching, which is very rare.
At the same time, NIO has built 1,035 new battery swap stations around the world, with a total of 2,350 of them, and announced battery swap cooperation with Changan Automobile and Geely Holding to continue to promote the construction of system competitiveness. In addition, at the 2023 NIO Day, the NIO ET9 was officially unveiled and brought a series of leading technologies, once again strengthening the brand label of "technology" and making it more imaginative.
Leapmotor: Crash into the top three
According to the data, the cumulative delivery volume of Leapmotor in 2023 will reach 14410,000 units, a year-on-year increase of nearly three percent. Among them, the delivery volume in December reached 18,618 units, a year-on-year increase of more than 119%, a record high, and the position of the head new force is becoming increasingly stable. Relying on the accumulation of self-developed technologies in the whole field, Leapmotor continues to reduce costs and increase efficiency, especially the C11 and C01 models, which have labeled Leapmotor with a "high price-to-price ratio and leapfrog configuration", which can be said to have redefined the car selection criteria for 15-200,000 new energy vehicles, and significantly improved the competitiveness of Leapmotor in the mass consumer market.
It is reported that on January 10, Leaprun will hold the "2024 Global Self-Research Open Day" event, LEAP3The latest achievements of the six modules of 0 technology are about to meet consumers. In addition, the pre-sale of Leapmotor's new model C10 will also be opened, which will help Leapmotor achieve higher sales results in 2024, and you can look forward to it.
Xpeng Motors: Sales urgently need to be broken through
According to the data, the cumulative sales of Xpeng Motors in 2023 will reach 14160,000 units, up 17% y/y. Among them, a total of 20,115 new cars were delivered in December, a year-on-year increase of 78%. The monthly sales volume exceeded 20,000 units again, and the sales volume of Xpeng Motors continued to refresh its own delivery high.
Of course, this is inseparable from the sales of new products such as Xpeng G6 and Xpeng G9. However, Xpeng Motors still lacks explosive models, which is a sales bottleneck that needs to be broken through urgently. It is worth mentioning that Xpeng X9 is also officially launched, with a total of 4 models launched with a price range of 3598-41.980,000 yuan, and will be officially delivered this month, which will become a new market increment for Xpeng Motors.
Nezha Automobile: The only car company that declined
The data shows that in 2023, the cumulative sales of Nezha Automobile will reach 12740,000 units, down 16% year-on-year, becoming the only car company in the list to decline. You must know that in 2022, Nezha Automobile will be the annual sales champion of the leading new car-making forces.
For the decline in sales of Nezha automobiles, the main reason is that although the Nezha U series and Nezha V series have ushered in a new generation, and launched new products such as Nezha AYA, 2024 Nezha S, and Nezha GT, from the perspective of the performance of the terminal market, it is indeed less than expected, which directly affects the entire sales, especially the sales in December, which has fallen to about 5,000 units, which is indeed very surprising. However, it is worth mentioning that Nezha Automobile's overseas sales in 2023 will exceed 20,000 units, which is still eye-catching. With the start of production at the Thailand plant and the signing of the Indonesian plant, globalization is expected to become a new growth point for Nezha.
"Car One Circle" believes that judging from the sales of the new head car-making forces in 2023, the entire ranking has changed very much compared with 2022, and leading for a while does not mean leading all the time. For 2024, the competition in the new energy vehicle market will undoubtedly become more intense, and the entry of traditional car companies, Huawei, Xiaomi, etc., has also increased the pressure on new forces. As for the head car maker who can laugh, it is still unknown. Finally, which car company are you more optimistic about?Welcome to leave a message in the comment area to discuss.