With the winter snow falling, Christmas is finally here. As another traditional festival that symbolizes warmth and reunion, Christmas is also gradually becoming popular among Gen Z. The advent of the holiday season gives people more reasons to get together, and the same is true for Christmas Eve. Many people are looking forward to family and friends gathering together to feel the strong atmosphere of gathering. In this winter full of warmth and joy, SM Tianjin Binhai City Plaza will play the classic "old" activities with "new" tricks, and pass on joy, warmth and ** to every customer who comes.
On the evening of December 24th, the Christmas celebrities who have been in their seventh year gathered again at SM Square to start a happy run together, immersed in the warm red sea of vitality. As the highlight of the fourth quarter of SM Plaza, the celebrity run attracts countless people every year, and the grand occasion is unprecedented. This year, SM Plaza is uniting Hi Dog Culture to bring a new and upgraded celebrity run - the first Christmas pet run of Tianjin Commerce!Two routes, people and pets are on the same field, so that cute hairy children can also participate in this "pet" love celebrity party!
At the scene of the celebrity run, the atrium of SM Plaza Water Ring was crowded, and customers who signed up for the Christmas celebrity run online came to scan the code to sign in and receive free celebrity equipment, which instantly filled the sense of festive atmosphere. On the stage, the band's performance set off a warm atmosphere, and when the melody of "Jingle Bells" sounded on the scene, the enthusiasm of the celebrities reached a climax. After enjoying the energetic song and dance performance with a strong festival atmosphere, the professional coach of Jiajue Fitness, the main store of SM Plaza, led the celebrities to do aerobics and prepare for the next run.
At 19 o'clock, the 7th Christmas with pet celebrities in SM Square started on time!This Christmas celebrity run has set up 3 major check-in points in the mall, and the participating celebrities will check in according to the route in turn, challenge the level, and collect 3 stamps to successfully challenge and receive a Christmas gift!From the fun of running, the interactive experience of game entertainment, the gameplay of customs clearance and check-in, the generous interactive gifts, to the final customs clearance return gift package, let the celebrities on the scene feel full sincerity.
And the pet celebrity run in the water ring is full of cuteness!The hairy children wearing Christmas gear started to run, and they were running at the two check-in points of pet pickleball and fun obstacle run. Under the guidance of the instructions, the cute pets take confident and vigorous steps, cooperate with the owner, perfectly complete the check-in task, win Christmas gifts with their strength, and enjoy themselves in joy!SM Plaza also hopes to create a pet-friendly scene by holding a series of pet activities and bring a warmer shopping experience to customers in all circles.
Christmas gifts are indispensable in the warm festival, as long as the celebrities and pets who have completed the customs clearance check-in have received a festive sense of the finishing gift on the spot. From December 22nd to 24th, SM Plaza also launched a Christmas limited full gift - Mao Mao Christmas Stocking Bag**. Xiaomi home appliances, Decathlon sports equipment, Starbucks gift certificates and other colorful gifts are filled with holiday blessings, carrying full sincerity and narrowing the distance with consumers in this year-end thanksgiving carnival.
On Chinese New Year's Eve on December 31, the "Laughing Velvet Modern" Vinyl Electric New Year's Eve ** Party is about to land at SM Plaza!3 groups of label ** people live on site, come to the scene to receive the modern carnival radio waves!Jincheng 8+ vinyl record merchants will gather for the first time and will airdrop 300+ vinyl records at one time to create a New Year's Eve vinyl electrical ** market, wake up 2024 with **
In the upcoming first quarter of 2024, SM Plaza will co-brand national endorsement resources such as Tianjin Museum, Sichuan Intangible Cultural Heritage Daoming Bamboo Weaving, Henan Intangible Cultural Heritage Iron Flower, Tianjin Academy of Fine Arts and other national endorsement resources to create the "Boyun All Things - 2024 New Year Oriental Culture Intangible Cultural Heritage Art Season", opening a 78-day Oriental Cultural Intangible Cultural Heritage Art Festival!