1 700 million daily active users, 80W likes!OPPO s Lehua lock screen is out of the circle

Mondo Technology Updated on 2024-01-19

Wen Chun Gongzi

OPPO is not a simple mobile phone company, the OPPO team knows how to interact with consumers, and even has a heart-to-heart conversation. OPPO Lock Screen Illustration Award In today's intertwining of technology and art, we have seen countless innovations and breakthroughs. Among them, the OPPO Lock Screen Illustration Award has successfully attracted global attention with its unique innovative form and far-reaching influence. This illustration award initiated by OPPO not only allows us to appreciate the perfect combination of technology and art, but also shows the young, fashionable and personalized brand image.

What is the "On-Screen Viewing Exhibition Art Museum" with a lock screen?

"Screen Exhibition, Art Museum" is an innovative art content display mode created by Lehua lock screen in cooperation with many domestic museums and art institutions. Users don't need to unlock their phones, they just need to light up the screen of their OPPO phones, and they can go directly to the art exhibition with one swipe and two pulls, making the lock screen interface a "handheld art exhibition". The Lock Screen Illustration Award Exhibition opened simultaneously offline and online, and the excellent works can be enjoyed at zero distance.

The Lock Screen Illustration Awards is a visual feast with innovation at its core. With unique perspectives and delicate brushstrokes, the designers present exquisite illustrations in front of our eyes. These illustrations are bright in color and clean in line, and have a strong visual impact. They not only show the ingenuity of the designers, but also show the young, fashionable and personalized brand image advocated by OPPO Lehua lock screen to the fullest.

In this illustration award, the contestants used their imagination and creativity to interpret their love of life and their vision for the future with colorful pictures. Some works outline the outline of the city with minimalist lines, showing the prosperity and hustle and bustle of urban life;Some of the works depict the beauty of nature in rich colors, making people feel as if they are in a world of tranquility. These works not only show the artist's superb skills, but also let us see the infinite possibilities of technology and art.

In this Illustration Awards, we saw four themed exhibition areas. Each exhibition area is themed with a unique color, forming a sharp contrast and a strong sense of layering. This color combination is reasonable, with warm colors as the main color, which makes people feel warm and comfortable. At the same time, the illustrations in each exhibition area are presented in the form of quick reviews, so that the audience can quickly capture the core message of the awards.

Among the many entries, one work stands out in particular. The work is called "Under the Stars" and the author is a young artist from China. He used the lock screen of the OPPO phone as a canvas and used the starry sky as the background to draw a scene of a pair of lovers embracing each other in the moonlight. With its unique perspective and exquisite craftsmanship, this work won unanimous praise from the judges and the audience.

The biggest highlight of this illustration award is its innovation. It showcases illustrations in the form of quick reviews, allowing the audience to quickly understand the core message of the work. At the same time, innovative illustrations are used as a medium to connect diverse cultures and create a new visual experience. This innovative form not only allows the audience to appreciate the illustration works at the same time, but also feel the perfect combination of technology and art.

According to data, the lock screen has 1700 million daily active users, 80w+ likes. And this series of data is still growing steadily.

How so?The success of the Lock Screen Illustration Awards is inseparable from OPPO's in-depth understanding and unique insights into art and technology. OPPO has always been committed to combining technology and art to create a more diverse and in-depth user experience. This illustration award is one of the concrete manifestations of OPPO's philosophy.

Related Pages