Recently, the Dong Yuhui incident has aroused widespread attention on the Internet.
The unique live broadcast style of this former teacher of New Oriental and the current anchor of Oriental Selection, as well as his deep insights into cultural and educational issues, have moved many netizens.
Dong Yuhui's live broadcast room is different from other anchors with goods, he is more like a cultural communicator. In the live broadcast, he not only recommends high-quality products, but also shares all kinds of knowledge, from history to literature, from philosophy to art.
His live broadcast room is not only a shopping place, but also a platform for cultural exchange. However, it is this unique style of live streaming that has also sparked some controversy.
Some people think that his live broadcast is too commercial, too much in pursuit of traffic and attention, and neglects his responsibilities as a teacher and intellectual.
Others believe that his live streaming style is too elegant, not in line with the popular aesthetic, and difficult to attract enough viewers. In this incident, we can't help but think: what is real cultural transmission?Should the high-ranking intellectuals talk to themselves, or should they share, communicate, and interact with the public?
In this age of information, how to make real cultural dissemination more effective and widespread?The Dong Yuhui incident also makes us think: as communicators in the Internet age, how should we balance commercial interests and cultural responsibilities?
How to stick to your values and bottom line while pursuing traffic?In short, the Dong Yuhui incident is an interweaving of online carnival and cultural reflection. It allows us to see the diversity and complexity of the Internet age, and also allows us to see the new possibilities and challenges of cultural communication.
In this event, we not only saw Dong Yuhui's personal charm and influence, but also saw the infinite possibilities and challenges of cultural communication in the Internet era.