With the development of China's economy and the improvement of people's living standards, consumption has become one of the key driving forces of China's economic growth. In the past decade, China's consumer market has undergone tremendous changes and development, becoming the world's second largest consumer market and the first largest online retail market, with a strong driving force of consumption "main engine", providing strong support for promoting high-quality economic development, creating a high-quality life, and building a new development pattern.
The scale of China's consumer market has steadily expanded, and the advantages of consumption have continued to be brought into play. From 2013 to 2022, for example, China's total retail sales of consumer goods increased from 238 trillion yuan increased to 44 trillion yuan, nearly doubled. In particular, the rapid rise of the online retail market has become the world's largest online retail market, and the proportion of online retail sales in the total retail sales of consumer goods has also reached 272%。This huge market has become the stabilizer and ballast stone of China's economic development, providing strong support for economic growth.
China's consumption structure has been continuously optimized, and the proportion of service consumption has gradually increased. In the past 10 years, the per capita service consumption of residents has increased from 397% to 432%, indicating that demand for the service sector is increasing. At the same time, China's imports of consumer goods are growing, and consumers' willingness to pursue high-quality goods from around the world continues to rise.
New types of consumption, such as green consumption, healthy consumption, and smart consumption, have flourished in recent years and are favored by people. For example, the sales of new energy vehicles are increasing year by year, and smart home appliances have entered the homes of ordinary people. At the same time, new formats and models are also emerging, such as instant retail, interest e-commerce, mobile payment, etc., which greatly facilitates consumers' lives and changes their shopping methods.
The integration of online and offline consumption has not only become an important engine of economic growth, but also profoundly changed people's daily life. For example, the rise of live-streaming e-commerce and social e-commerce has made it possible for people to purchase the goods and services they need without leaving their homes. These new forms of consumption are not only convenient and fast, but also expand consumers' choices and better meet their diverse needs.
The contribution of consumption to economic growth is becoming increasingly apparent, not only driving economic growth, but also creating more jobs. The data shows that since the beginning of this year, the contribution rate of final consumption expenditure to economic growth has reached 832%, indicating that consumption has become an important driving force for economic growth.
With the increase of per capita GDP and the upgrading of consumption structure, the development trend of China's consumption will continue to improve. Not only is the population huge, but the purchasing power is also increasing, and the potential of the consumer market is huge. Many multinational companies have increased their investment in China, further promoting the development and growth of the Chinese market.
As an important engine of economic development, consumption is of great significance for promoting high-quality economic development and improving people's living standards. In the past decade, the scale of China's consumer market has been expanding, the consumption structure has been continuously optimized, and new consumption has also flourished. With the development of the economy and the improvement of people's living standards, the potential of the consumer market will be further released to provide continuous impetus for economic growth. In order to promote the development of the consumer market, enterprises need to take effective measures to further stimulate the vitality of consumption, enhance the purchasing power and confidence of consumers, promote the upgrading of consumption structure, increase support for emerging consumer areas, and promote the prosperity and development of the consumer market. Only by making the consumer market full of vitality can we truly achieve the goal of high-quality economic development and improving people's living standards.