Wen Wai Hu.
If it weren't for the "best in 10 million" M9, who would know for sure that the 7 million Cullinan 120km h uniform noise is 4 dba lower than the 2 million Range Rover?
If it weren't for the "best in 10 million" M9, who would have known that the Cullinan's flat floor area for four people is larger than the Range Rover, GLS, and X7 with three rows of seven seats?
Before today, the best Rolls-Royce commercials were "The biggest noise in a Rolls-Royce car at 60 km/h comes from a clock";After today, the best Rolls-Royce ad is the M9 launch.
Is Rolls Royce just selling a standard?Are the Sicongs the top wronged bosses who only pay for the goddess of celebration?The 7 million Cullinan is so much more expensive than the 2 million Range Rover and Mai**, where is it strong?
The world has not been able to think of a way to quantify the top luxury for a hundred years, and the world of old money, hidden between subjective and objective information, is easily deconstructed by a mysterious force from the East in the shortest and most rapid posture.
The data is not as good as m9?It doesn't matter at all, proving yourself is different from Range Rover and Mai** is victory. Since then, Sicong has an objective reason for top-level consumption: you see, it is not said that there is no (much) money.
I have no doubt that there will be no one in China's automobile industry who has such a detailed, quantified and accurate understanding of these data before watching Yu Chengdong's performance.
After the winter test incident of a car emperor, is there any other car **worthy of consumer trust?Why don't you pay more attention to the "same level" new car launch!
The key is that the results are absolutely true and reliable, otherwise the opposite side will definitely come back as soon as possible, and if it is not, it means that the data is fine.
Having said that, if you can help the 7 million Cullinan friendship fight hard, the confidence of the M9 is of course still the same sentence, "10 million is the best".
Big men are often there, but great wisdom is not always there
Making a car bigger is actually quite a quick task. "I've always wanted to say it, but I don't dare to say it because I need to explain too much, thank you Mr. Yu for saying it for me.
It is true that bigger cars tend to be more expensive, but this does not mean that "big" is a technical reason for "expensive". Enlarge a car from a medium-sized car to an executive level, and spend four figures more than a few hundred millimeters of steel and aluminum, which is considered a huge profit.
Under the same brand and the same technical level, the bigger the more expensive, the more expensive the bigger, the fundamental reason is not that the "big part" is worth a few dollars, but that "it has a big advantage, but reduces the big disadvantage" - but this is not easy.
The recent focus on rear-wheel steering is a prime example of this. As new forces have poured into the full-size market with a length of 5 meters +, the disadvantages of the ultra-long wheelbase of the super-large body have been instantly exposed: the turning radius is too large and the use is extremely inflexible.
Rear-wheel steering can greatly reduce the turning radius, but everything has a price, and for larger SUVs or MPVs that require a third row of seats, the space taken up by the rear-wheel steering mechanism can sometimes affect the interior layout.
The choice of the M9 is rigid front: it does not use rear-wheel steering, but the front-wheel steering angle is increased to 4175°, so that this D-class SUV with a length of 5230mm and a wheelbase of 3110mm has only 58 meters of slewing radius.
That's almost the same swing radius as the Range Rover with rear-wheel steering, and even more agile than the much smaller Model 3.
Bigger size means more weight, and it also brings a series of headaches such as performance, energy consumption and so on – without taking targeted measures. The company's countermeasure in terms of weight reduction is a body-in-white with a large proportion of aluminum alloy materials.
In line with the current naming trend, Wenjie has also given the body a new name: Xuanwu body.
Specifically, the body-in-white of the M9 is 80% aluminum alloy in terms of volume. But in fact, "volume proportion" is not a commonly used caliber in the industry, usually what we call the "proportion" of a certain material, which refers to the weight proportion.
Based on a rough estimate of the density of steel and aluminum, 80% of the volume of the aluminium alloy means that about 58% of the mass of the aluminium alloy. Although it may not sound as bluffing as it used to be, it is already a very generous high-end body material.
Not only does the proportion of aluminum be high, but the M9 also adopts the aluminum alloy integrated die-casting process, and the rear body floor and other large parts are integrated die-casting. For this purpose, Thalys has specially introduced a large die-casting machine with a clamping force of 9,000 tons.
In the past, brands with their own intelligent genes were inevitably questioned about the chassis. This time, with a high-quality new frame made of solid materials, Wenjie has brought an intelligent chassis system called "Turing".
The Turing chassis hardware consists of a front double wishbone (four-ball AKA front five-link), a rear multi-link (rear five-link) suspension structure, CDC damping, and closed air springs.
In terms of software, a dedicated intelligent control cluster is in charge, which integrates the road surface perception capabilities of Huawei ADS and the adaptive torque control system of Huawei DATS, in which ADS pavement information can scan the road surface at a frequency of 20 times per second.
From "can't do it" to "can't think of it".
As the top flagship of the Wenjie brand, Huawei's Hongmeng Zhixing's faceplate, most of the hardware parameters of M9 are the top we can think of.
What 4-second acceleration, 34-meter braking, 10 screens in the whole car, 75-inch large AR HUD, 2080W audio, three-row electric seats, NCA in urban areas across the country, 800V ultra-fast charging, 50-degree large battery range extension, 69L low fuel consumption ......Basically, what you can think of is that everything should be topped, otherwise Yu Chengdong would not be embarrassed to say "the best within 10 million".
But in recent years, the word "volume" has made everyone hear the cocoons of their ears. Being able to pile up materials and being willing to pile up materials is just the most common scene in the market. At most, you can marvel at it today, forget about it after two weeks, and then go and marvel at the next one.
As a new force born with digital genes, the good impression that Wenjie has always left us is the accurate discovery, rapid response and decisive satisfaction of consumers' real needs.
The most typical details, such as the generosity, keeping pace with the times and high specifications for wired and wireless charging in the car, fully reflect the self-cultivation of an established mobile phone manufacturer, and the vicious gaze that distinguishes it from all other car companies.
When it comes to M9, how to attract attention in the high-end market where competitors are all stacked?When the consistent ingenuity of the question world and the pile of materials collided together, we saw a lot of new tricks: what others could not think of, only the question world did it directly;What others can do, the world can do even better.
The queen's co-pilot" has been a configuration that the whole industry has been competing for in recent years. The M7 brings the rear zero-gravity co-pilot, and the M9 is directly combined into one: the co-pilot can be a queen, and the rear row can be zero-gravity, or the co-pilot can be directly put down as a footrest.
However, zero-gravity or regular second-row recliners often have armrest angle issues – the armrests attached to the back of the chair rise up with the back of the chair. Therefore, the M9 has added the automatic leveling function of the armrest, and by the way, it also makes the cup holder on the armrest more practical.
Previously, megapixel Huawei xpixel headlights, wide light curtain and other functions have amazed everyone. At this press conference, Wenjie showed a new use of the lamp: the remaining time is displayed when charging to remind the outside world of waiting.
In fact, this kind of light language interaction did not just start in the world, but as a former victim waiting in line for charging, compared to the pseudo needs such as a slogan compared to a heart, showing the charging time made me feel for the first time that the light language interaction seemed to be really useful.
What's more sci-fi is the M9 main driver's sound shield function, which is somewhat similar to the principle of noise-canceling headphones. It uses the sound in the driver's headrest to eliminate the sound of rear passengers** or conversations, thus creating a private environment for the distinguished rear passengers.
To tell the truth, this is more than any crazy pile of materials regardless of the cost, which better reflects the identity and positioning of a "flagship executive car".
Although it is known as ten screens (including the headlight projection is considered a screen), the question world also has some ideas about the screen. The rear row of the M9 has a 32-inch screen - not a screen, but a giant projection screen.
The reason is very simple, Yu Chengdong also explained that if a roof folding screen similar to the ideal & BMW i7 is used, not only the screen area is limited, but the panoramic sunroof will also be affected, and there will be a protrusion of the partition, which will affect the light transmission area.
When the projection screen is folded, the roof is almost invisible, but the display area is increased countless times. You can even use the sunroof and rear window sunshades to create a private "nap room" with a projection screen.
All of the above is actually not a difficult technology with a hard barrier. The reason why they appeared on the body of the Question Realm M9, and the reason why they did not appear until the Question Realm M9, is nothing more than that the Question Realm first thought of it and made it.
Ending
When the involution battle of the domestic auto market spreads from the mainstream to the high-end, just stacking materials is no longer enough to gain a foothold in the market, after all, in the high-end market, everyone has materials that can be piled up, and some dare to pile up. At this time, thinking is more important than courage.
In fact, it can be seen from the front shape of the S7, which is closer to the Zhijie S7 than the M5 M7, that compared with the previous M5 and M7, the M9 is a new beginning for the Wenjie brand. In terms of the body-in-white, which defines the core of the model generation, the M9 is also a new architecture that has been reborn.
If the previous M5 and M7 still had some traces of Thalys, then the M9 finally started from scratch since Huawei's intervention, and it completely embodies the genes of the world.