Recently, a farming stream micro-short drama called "The Little Lady in the House" was broadcast on the Youku platform, which aroused strong attention from the audience. The show has won the love of many fans with its fresh painting style and unique plot, and has become a clear stream in the micro-short drama market. According to statistics, since the show was launched for half a month, it has won the daily crown of Maoyan short drama popularity many times, and the cumulative account share has exceeded 4 million, becoming one of the most popular short dramas on Youku in recent times.
"The Little Lady in Charge" is adapted from Tomato** "The Vicious Stepmother Dressed as Four Oil Bottles", and it is also a key project of Youku's short drama Fuyao plan. The story tells the story of martial arts star Chi Yue who accidentally traveled into ancient times as a young widow, and led three cute babies to carry out a series of funny and warm farming lives when her family was surrounded by walls and debts.
The success of the show is due to its precise market positioning and effective adaptation ability. Producer Sun Yi said that before "The Little Lady in the House", they had been responsible for the production of many types of micro-short dramas, but this is the first time to try the farming style. However, the audience has a strong demand for this kind of story that flows for a long time and the years are quiet, which is also an important reason why the show can get a high conversion rate.
In the play, the role of Ji Yue is played by Kim Mi-jin, who has won the love of the audience with her excellent acting skills and likable characters. In addition, the actors of the three cute babies also performed well, adding a lot to the series. At the same time, the series also pays attention to the sense of substitution and the shaping of family group portraits, so that the audience can feel the warmth and cohesion of home in laughter.
It is worth mentioning that the success of "The Little Lady in Charge" is also inseparable from the all-round support of the Youku platform. From script polishing to post-editing optimization, Youku has given valuable advice and support. In addition, Youku also relied on its rich experience in micro-short drama marketing to tailor an effective publicity strategy for the show, which further enhanced the popularity and reputation of the series.
With the continuous popularity of "The Little Lady in the House", the market prospect of farming flow micro-short dramas is becoming more and more broad. As a leader in the industry, Youku will continue to work hand in hand with excellent production teams to jointly promote the diversification and innovative development of the micro-short drama market. Let's look forward to more excellent works shining on the Youku platform!