Night School Boom: It's more fun not to sleep This time is really busy, and it is after work that the real busyness begins. There's a friend who doesn't even want to go out for dinner, don't worry, maybe he's on his way to night school. In winter, it's too cold to stroll around the city at night
It's too cold to ride a bike, but the warm night school has become a resting place for the souls of young people. The scenes were unbelievably real, all for the sake of the night school that filled people's hearts. How popular is night school?Recently,
The number of people searching for "night school" on a social media platform increased by 980% year-on-year, and the number of related note reviews increased by 226% year-on-year. There has been a boom in night schools across the country, including Beijing, Shanghai, Guangzhou, Chengdu, Nanjing, Hangzhou, and Hangzhou
Night schools quickly popped up in Jinan and many other places. Especially in Shanghai and Guangdong, 5 out of 10 young people go to night school. Some people live in the suburbs, and even if the commute is more tiring than going to work, they have to rush to night school. Night school that makes young people so crazy,
What the hell is the magic?Let's start with a question: What can you learn with 500 yuan?In the market, 500 yuan is about the cost of a piano lesson, 1 10 vocal lessons, and 1 20 equestrian lessons. But in the evening school,
500 yuan can be used to cover all kinds of "high-end" courses: wine tasting, violin, ballet, ......500 yuan for 12 sections, even if it's cheap, there is also a master to teach in person. The cost performance ratio is one step to the sky,
As a result, 650,000 people rushed to grab the class, and it was directly empty in seconds, and someone commented on it: "It's harder to grab than a concert." ”。A few years ago, when night schools were mentioned, many people would scoff at them, believing that they were a spiritual comfort for laid-off workers or the elderly.
However, now, the night school has not only turned over overnight, but also become a new "children's palace" for many young people, completely raising their eyebrows. Classes also have to rely on lottery. It's even more popular than a concert. If there is anything that can make a tired migrant worker "rejuvenate overnight", the answer is to go to night school.
In evening school, most people experience the magical moment of "DNA Boom". You may not have been back to campus in a long time, but the memories that come to your mind when you see a teacher walk up to the podium will suddenly hit you. For example, someone takes a wine and beer tasting class
I encountered two in-class exams. What you think of as night school is the stern gaze of the teacher and all kinds of exam anxiety and pressure. But compared to the school in memory, the night school for adults is more like Disneyland, allowing office workers to taste the joy of going to school directly.
On the surface, the course seems to be unremarkable, but in fact it is very mysterious. The teacher's background is not only not small, but it can even be said that he has hidden merit and fame. In the painting and light class of the Shanghai night school, the director of the Basel Art Museum personally went into battle and gave a passionate lecture with young artists.
Guangzhou's night schools are also not weak, Zumba teachers are national first-class aerobics athletes, and Wing Chun teachers are outstanding inheritors of Guangzhou Shun Neng Wing Chun**. With only a few dozen dollars, I enjoyed the joy of free course selection.
The students' Xi experience and various famous scenes also attracted more people to join and become part of the night school brigade. In the past, the cultural center was disliked by young people and was old and dirty, but now they suddenly woke up: it turns out that the free ones are the best.
Many evening classes are held directly next to the community, so students can walk home a few steps away and are not afraid to study in the evening. A good environment and a preferential "admission" policy are the key to attracting young people to many evening schools. Evening classes are not recent. As early as a few years ago, night schools already existed, but at that time they were still mainly "assistance", either in the form of various types of training such as laws and regulations, employment skills, or pension benefits for middle-aged and elderly people. The Shanghai night school, which is now on fire, has actually been reported by ** three years ago, because the number of courses is limited, and the class places are empty by nearby citizens. These courses are still more inclined to meet the needs of the elderly, and the classes are generally set during the daytime on weekdays, which is basically insulated from young people;The content of the course is mainly for calligraphy that middle-aged and elderly people like
Painting course, and then popularize some health knowledge. But since this year, there have been more and more young people. Night classes are not unusual, why is there such a ruckus this year?Two things have become the biggest promoters of night school craze. The first thing is that it is super cost-effective.
The super high cost performance of Shanghai night school has shocked many people. To the surprise of many people, night classes can even be taken for free. Half a month ago, the Guangzhou trade union announced that it would open the registration of courses in the Guangzhou Workers' University, including 440 free classes, and many classes are held in the evening, which can be regarded as "night school". A good environment and a preferential "admission" policy are the key to attracting young people to many evening schools. It is not so much about stepping on the old consumer outlet, but also because of the good user experience.
In fact, people have never been averse to learning Xi, but to being too utilitarian in chemistry Xi. For adults to learn Xi, the only way to understand what they really like is to start from the user's point of view. Many ** also praised that the night school accurately met the cultural needs of young people, which became popular. Someone resigned naked in a big factory, and soon went to night school seamlessly. Obviously, night school also makes people feel more pure than ever. Spend an hour and a half, without any utilitarian purpose, to satisfy the curiosity you have had since you were a child but gradually disappear when you grow up. Sincerity and professionalism are nirvana, so these night schools will be popular by countless netizens. Some people question that night school is a gust of wind, and young people will be cold when the freshness is gone.
But night school will not disappear with time, but will gradually become a new way of life for people. For example, the night school in Shanghai continues to expand, and in the second half of this year, it will launch branches in the four districts of Jing'an, Xuhui, Changning and Hongkou, which is expected to add hundreds of places and open to more people's doorsteps. If you want to seize this wave of nightlife, the key is to grasp the user experience that returns to the basics, as CCTV said:. "There are many classes, less money, and it is close to home, so you might as well promote this kind of night school. ”。