The years go by, the seasons do not live, and in the blink of an eye, 2023 has come to an end. In the past year, Miki Hefu has not only continued to pay attention to the changes in market trends and focus on the growth of the brand, but also further focused on product development and technological innovation, and has achieved gratifying results in the bathroom cabinet market with serious involution. At the end of the year, let's review the 2023 of Miki and Fu, and freeze the wonderful moments of the brand!
Won three heavyweight awards to inject new impetus into development
On February 22, at the 2022-2023 China Home Furnishing Brand Builders Summit and China Sanitary Ware High-quality Development Forum, Miki Hefu successfully won the three heavyweight awards of "High-quality Development and Cutting-edge Force", "High-quality Development and Creative Design" and "High-quality Development and National Tide Products" by virtue of its strong brand strength and innovative R&D capabilities. The three awards not only demonstrate the influence and public reputation of Miki Hefu in the industry, but also affirm and encourage its continuous leading market trend, and inject new impetus into the future development of the brand.
The brand has been comprehensively upgraded and reshaped to strengthen the "moat" of growth
In May this year, the launching ceremony of the pledge ceremony of the Shanghai Kitchen and Bath Exhibition and the strategic business appreciation meeting were successfully held, which means that the first release of the brand of Sanmu Hefu was released. In this rebranding, Miki Hefu has carried out an all-round upgrade from production system, product research and development, process technology to quality controlThe new plant took only 10 days from the arrival of equipment to the start-up of production, demonstrating Miki Kazufu's strong enterprising spirit and excellent production advantages. Through this rebranding, Miki Hefu has greatly enhanced its market competitiveness and strengthened the "moat" of brand growth.
Debuted at the 27th Shanghai Kitchen and Bath Exhibition, starting a new journey
From June 7th to 10th, the 27th Shanghai Kitchen and Bath Exhibition, known as the industry's "weather vane" and "barometer", was grandly opened. With the curatorial theme of "Inspiration, in the Name of Wood", Miki Hefu made a stunning appearance with a new brand image, product matrix and cutting-edge technology, fully releasing the new potential energy of the brand. During the four-day exhibition, Miki Hefu attracted a large number of ** to enter the brand booth to visit and check in, and the scene was very hot, setting off a storm of customized aesthetics and interactive carnival of Quanwei space. For Miki Hefu, this is not only a new debut of the brand, but also a new journey for the brand.
Launched 2023 new products, innovative high-end expression of bathroom space
For a long time, Miki Hefu attaches great importance to product research and development and independent innovation, and has always maintained vitality and competitiveness in the bathroom cabinet market through continuous innovation. In 2023, Miki Hefu will cater to market trends and changes in demand, uphold the product concept of "unique design, innovative technology, and excellent quality", and launch a new series of high-end products, which has attracted widespread attention in the industry. The new products of Sanmu Hefu 2023 integrate oriental classical charm and modern fashion elements in design, innovate the high-end expression of solid wood bathroom space, and interpret the unique minimalist new Chinese aesthetics. Since the launch of Miki Hefu's 2023 new products, it has been loved and favored by a new generation of consumers.
Won two awards in one fell swoop, demonstrating the leading position in the industry
On December 6, under the guidance of China Building Materials Circulation Association and hosted by Yuedu Holdings, the 2023 World Sanitary Ware Conference and the first Sanitary Ware ** Chain Micro Exhibition came to a successful conclusion. As a leading brand of bathroom cabinets, Miki Hefu was invited to attend and gather strength to promote China's sanitary ware to the world. At the event, the 2023 "China Home Furnishing Power List" was announced, and Miki Hefu won two awards in one fell swoop: "2023 Ingenuity Brand" and "2023 Recommended Brand". Winning the double award this time highlights the leading position of Miki Hefu in the domestic bathroom cabinet industry, and shows the expectation and optimism for the future development of Miki Hefu.
Looking back on this year, Miki Hefu has reshaped its brand, innovated and developed new factories, put it into operation with a forging ahead attitude, and has won many honors and praises to achieve a new sample of the bathroom cabinet industry. 2024 is coming, what kind of wonderful performance will Miki and Fu bring?Stay tuned!