A word cloud is a type of chart that visually displays the frequency of data, which can visually highlight keywords with high frequency and form a keyword cloud, thereby filtering out a large amount of text information, so that the viewer can appreciate the key points as long as they scan the text at a glance.
It can be applied to make user portraits, cluster users, analyze topic popularity, and achieve refined marketing.
How should a word cloud be done, and are there any useful tools?A search will show all kinds of word cloud maps** and software, both domestic and foreign, I have experienced a lot of models, some are very chicken in use, some have to pay, until I found a tool: finebi, free export without watermark, and ten minutes can be easily used. Before starting, put the address of the personal version of the full function free to use here, and everyone try it out by yourself1, open Fine BI, and import the file in excel format.
2. Create a component.
1) Drag the Search Term field into the dimension bar, the Search Number field into the indicator bar, and select Word Cloud under the chart type.
2) After selecting the word cloud chart type, the Number of Searches field is added to the size property, and the Search Term field is added to the text field.
3. Beautify the chart.
Set the color according to your needs (tool recommendation): Drag the Number of Searches field into the color property bar, select Area Gradient for Gradient Type, and select Aurora for Gradient Scheme. The same goes for size, legend, etc.
Final presentation
There are so many steps on how to use Fine BI to make a word cloud, is it really easy, I hope it can help you.
The article is accompanied by how to use the tools to obtain, and the time to test your eyesight is here, so look carefully!
Hope this article can be helpful for you to do data analysis!