Over the years, both netizens and people inside and outside the industry have been eager for the sales of independent brands to surpass joint venture brands, but at the end of each year, when we look at the sales of independent brands and joint venture brands, we will find that the sales of Volkswagen, Toyota and other brands are far ahead. However, this year, with BYD's strong attack, the former wish has been confirmed to be realized, and BYD has become the all-dimensional sales champion.
According to the data of the passenger association, from the perspective of manufacturer rankings, BYD, which sold a total of 301378 cars in November, has left Volkswagen and Toyota far behind. You must know that the North and South Volkswagen together only sold 221354 units, Toyota even sold only 147648 units, but BYD sold 288501 units under the single brand in November.
Whether from the perspective of car companies or brands, BYD has become the first brother in the domestic auto market. At this moment, I believe that not only Volkswagen and Toyota are panicking, as long as they want to make achievements in the domestic auto market, there should be no panic. After all, BYD is no longer the king and hegemon in the subdivision field earlier, and now BYD has become the sales champion of the entire passenger car market from the sales champion in the field of new energy vehicles.
Some friends may say that this is only the sales volume in November, and forget to say that this is also BYD's 14th consecutive time winning the single brand championship in the Chinese market. It's only 12 months a year, so do you think BYD's total annual sales will be poor?
The data may be more convincing, BYD sold a total of 255 from January to November this year60,000 units, and the second-place Volkswagen sold 19780,000 units, Toyota even just over 1.5 million.
And with the deep cultivation of independent brands, including BYD, in the field of new energy vehicles, there is really not much time and opportunities left for joint venture cars in the future. Don't be convinced, it is not difficult to see from the data that the penetration rate of new energy in China's automobile market in November was 377%, this data is already very exaggerated, you must know that new energy vehicles have only been prevalent for a few years, and among them, the penetration rate of China's own brand new energy vehicles has been more than half, and the mainstream joint venture brand is less than one percent.
Some friends may mention **, you must know that the most popular models of joint venture brands such as Volkswagen and Toyota are not products with more than 500,000+, but BYD has good sales from household to luxury, from Volkswagen to personalized products. Not convinced?Just take a look at the sales and deliveries of BYD's Yangwang brand and Equation Leopard brand. Nowadays, it is not the consumer group that limits BYD's sales, but the production capacity, and as the production capacity climbs, the performance of BYD's luxury products will surprise you.
One thing to say, as the world's first car company to reach the official launch of the 6 million new energy vehicles, everyone will not think that its product strength has no advantages. Now BYD is only one step away from the annual sales target of 3 million, no matter what the final result is, I think BYD has won. You must know that in the Chinese market, the sales of traditional joint venture brands such as Volkswagen and Toyota were insurmountable peaks for independent brands, but with the strong rise of BYD, it is no longer a problem for independent brands to overtake joint venture brands.
It is believed that in the near future, with the acceleration of the market shift to the field of new energy vehicles, BYD will have more and more incremental space, and will not give Toyota, Volkswagen and other brands a chance to turn over. Finally, it is also hoped that other independent brands can keep up with BYD's footsteps, rise strongly, and continue to win more market share.