Laundry products are a must-have daily consumables for every family, and with the development of society, there are more and more types of cleaning products on the market, which are constantly upgrading. In recent years, the sales of laundry detergent in the supermarket have gradually declined, even if the supermarket sales staff boasted about the laundry detergent, and kept doing ** activities, trying to retain customers, but still suffered from everyone's ruthless abandonment. So, what exactly is the reason for this?
The lack of cleaning power of laundry detergent is an important reason for the decline in sales. In contrast, many laundry detergents have a stronger cleaning power than laundry detergent. For particularly dirty stains, laundry detergent often cannot be thoroughly cleaned, and it needs to be hand washed again, which makes many people feel inconvenient. In contrast, laundry detergent is better at removing stubborn stains, so some people choose to abandon laundry detergent in favor of laundry detergent.
The high level of laundry detergent is also one of the reasons for the decline in sales. A bottle of laundry detergent is often higher than laundry detergent, and it is used quickly and highly, so many people will choose more cost-effective cleaning products. Especially under the impact of shopping, many people will choose to buy cheaper cleaning products instead of buying laundry detergent in the supermarket.
The rise of online shopping has also had an impact on laundry detergent sales. Nowadays, more and more people choose to buy goods online, which is not only cheap and diverse, but also convenient and fast. For daily consumables such as laundry detergent, many people will choose to buy on ** instead of going to the supermarket. The advantage of online purchase is that it is cheap, convenient and fast, home delivery, etc., and many merchants will also give samples, which makes many people more willing to choose to buy on the website.
The decline in sales of laundry detergent in supermarkets does not mean that everyone is no longer buying laundry detergent. In fact, there are still many people who choose to buy laundry detergent in the supermarket, especially those who prefer to use laundry detergent. For supermarkets, how to attract this part of the customer is particularly important.
To sum up, the lack of cleaning power of laundry detergent, the high ** and the impact of online shopping are the reasons for the decline in sales. For supermarkets, there are a few things that can be done to attract customers if they want to increase sales of laundry detergent. For example, you can increase your efforts and increase gifts to attract the attention of customers. At the same time, it can also improve customer satisfaction and loyalty by improving product quality and service quality. Only by continuously improving their competitiveness can they be invincible in the market.
What do you think about this matter, please leave a message in the comment area to discuss.