"Peanut pumpkin" and "apple loofah" are novel varieties with different forms, which make people dizzy. At the just-concluded 22nd Guangdong Provincial Seed Industry Conference,Guangdong Helinong Biological Seed Industry Co., Ltd. *** hereinafter referred to as "Helinong") brought more than 50 excellent new vegetable varieties to the show. Since the first seed industry conference, Helinong has never been absent, as a frequent visitor to the conference for 22 years, Helinong is still bringing surprises to the majority of vegetable growers.
Lin Shuquan, business manager of Heli Agriculture, told reporters that it was launched this year"Linong Jianmei No. 1 hybrid sharp-leaf cabbage heart", "Linong Shanhai No. 3 oil body bitter gourd", "Linong No. 8 bitter gourd" and "Linong No. 9 chestnut pumpkin", due to their outstanding yield and appearance advantages, were selected as key recommended varieties by the provincial expert groupThrough promotion, it will further enrich consumers' "vegetable basket" choices!
As the "first stock of Guangdong vegetable seed industry", Chenghai Vegetable Industrial Park takes the lead in the implementation of the main body, and Linong has made breakthroughs in seed industry innovation and "neck" technology research in recent years, and continues to promote the high-quality development of Shantou Chenghai and even Guangdong vegetable industry.
Seed Industry Conference and Linong Exhibition Area.
Cultivate improved varieties and activate the "core" power of modern agriculture
Improved varieties are the "core" driving force to activate agricultural development. Chen Muxi, the founder of Helinong, started a seed enterprise in 1980 and established the Linong Vegetable Seed Research Institute in 1996, focusing on the cultivation and research and development of improved seeds. After more than 20 years of scientific research strength reserve and technology precipitation, Helinong has grown from a traditional seed enterprise to a modern seed industry high-tech enterprise integrating vegetable seed scientific research, production, sales, service and the whole industry chain.
In recent years, Helinong has cooperated with scientific research institutes and institutions of higher learning such as the Chinese Academy of Agricultural Sciences, the Guangdong Academy of Agricultural Sciences, South China Agricultural University, and Hunan Agricultural University, and has cooperated with industry elites to create a modern seed industry science and technology innovation center, build a modern seed industry technology research and development team, and promote the innovation of the whole chain of the seed industry through the coordinated development of production, education and research.
Shantou and Linong "Yonggen" science and technology stations were listed.
In November this year, the "Shantou and Linong Yonggen Science and Technology Station" was officially launched. "Yonggen Science and Technology Station" is named after Lu Yonggen, academician of the Chinese Academy of Sciences and former president of South China Agricultural University, which is the result of further deepening the cooperation between Helinong and South China Agricultural University.
So far, Helinong has developed, bred and promoted more than 1,300 varieties, including more than 1,000 varieties of melons and leafy vegetables, forming a variety layout with bitter gourd, pumpkin, gourd, kale, cabbage and cowpea as the leading products and other vegetable varieties as supplements, covering more than 60% of the vegetable market supply categories. In the past five years, Helinong has won many provincial and municipal awards for scientific and technological progress and agricultural technology promotion, and has vigorously promoted the technological progress of the seed industry and the development of Chenghai vegetable industry through the strong "core" of science and technology.
and Chen Muxi, the founder of Linong.
Promote good laws and adhere to the integrated model of "breeding, multiplication and promotion".
Helinong is the first pilot enterprise in China to implement the integration of "breeding, multiplication and promotion", and is the backbone enterprise of the integrated seed industry of breeding, breeding and promotion in Guangdong Province. The earlier scientific and technological transformation provided the soil for the promotion of good methods in Helianong, and a perfect modern commercial breeding system was established through the integrated development of breeding, breeding and promotion.
According to Chen Kunhao, director of the marketing department of Helian Agriculture, the modern seed industry development model of "breeding, multiplication and pushing" is to select the best quality seeds for breeding and reproduction through systematic breeding and scientific research and development of germplasm resources, and under the quality supervision and management system, the seeds are produced, processed, stored and preserved, and finally sold to the whole country and the world through perfect and diverse marketing channels.
The "Linong apple loofah" exhibited at the seed industry conference.
In the process of promoting the integration of breeding, reproduction and promotion, Helinong invests a lot of funds and resources every year for the selection and breeding of high-quality varietiesSince 1996, 35 varieties have been approved (evaluated) by Guangdong Province, 12 varieties have been registered by the Ministry of Agriculture and Rural Affairs, and 5 new plant variety rights have been obtained. The second is to improve the construction of the logistics system for seed production, processing, warehousing and other linksAt present, 10,000 square meters of seed warehouse, seed processing and packaging workshop, 3,600 acres of improved seed display base, and 10,000 acres of improved seed production and breeding base have been built. The third is to set up offices in key areas of the country to collect market data, and 7 scientific research and breeding bases have been established in the country, covering the main vegetable producing areas in the country.
In the past three years, Helinong has cultivated, propagated and sold 1.8 million kilograms of vegetable seeds, and promoted the planting area of more than 6 million mu, realizing the breeding and multiplication of all categories of vegetable seed industry.
and the production and breeding base of agricultural varieties.
Expand the market and sell to 45 countries and regions around the world
While serving the construction of the high-quality "vegetable basket" project in the Greater Bay Area, Helinong also makes full use of the geographical and professional advantages of the "Chenghai Vegetable Kingdom" to actively expand the national and global seed market.
To this end, the first is to optimize the organizational structure, the marketing center is set up as six sales divisions, respectively, for the first procurement, large group procurement, large planting bases, seedling plants, traditional distribution systems, farmers and other marketing objects, and provide targeted professional and technical services. The second is to actively expand dealers throughout the country, set up 8 national regional marketing centers, formed a perfect all-round terminal marketing service system, and also built a marketing system that runs through from variety research and development to field production, demonstration and display, and after-sales service. The third is to continue to improve the marketing layout and strengthen brand building, and actively expand domestic and foreign markets.
Helinong is the lead implementation body of Chenghai Vegetable Industrial Park.
Today, the sales network covers 45 countries and regions such as Southeast Asia, Europe, America and Africa, with an annual social output value of more than 10 billion yuan and a compound growth of 30% in turnover. Heli Nong was selected as one of the 100 brand seed enterprises in the country, and was awarded the double A credit enterprise of enterprise credit evaluation by the China Seed Association, and was awarded the contract abiding and trustworthy enterprise in Guangdong Province for eight consecutive years.
At this seed industry conference, Chen Kunhao, director of the marketing department of Heli Nong, told reporters that a merchant from a Mexican farm came from afar to select good varieties on the spot, and next year is expected to further expand the global market, "Let Chinese good varieties go further!."”
Helinong sells to 45 countries and regions around the world.
As a key agricultural leading enterprise in Guangdong Province, Helian Agricultural has taken advantage of the policy of "Millions and Thousands of Projects", relying on scientific and technological innovation and the development model of modern seed industry, to promote the implementation of the "Guangdong Seed Strong Core" project and help the high-quality development of Guangdong's vegetable industry.
Co-ordinator] Gao Yongbin.
Author] Yang Yidong.
Southern Rural Daily.