In fact, to be honest, ZEEKR has always been a brand that does not follow common sense. The two mainstream models of sedan and SUV, the initial ZEEKR really did not touch it at all. The first car, ZEEKR 001, is positioned as a luxury hunting coupe, and in the case of a declining situation, this niche market has been torn open by ZEEKR.
So it's always the turn of a sedan or SUV for the second car, right?Good guy, the birth of Extreme Krypton 009 is still a sword, which is a big surprise. It wasn't until the fourth model 007 that ZEEKR "took it seriously" and made a serious sedan. Just when everyone breathed a sigh of relief, thinking that ZEEKR was finally on the right track, the model **, which was internally codenamed CM2E, pulled everyone back to reality. ZEEKR made another MPV?The product line planning of ZEEKR is really outrageous, and it is outrageous.
Now that the car has come out, it is necessary to accept the reality and look at the car. There is a high probability that this new car will be named ZEEKR 008, and it is not difficult to judge by the size of the vehicle, and its positioning will be lower than that of ZEEKR 009. And the overall style has also changed a lot. Even if it is covered with a thick camouflage, you can see the front face of this car and the Krypton 007 very similar, especially the horizontal headlight shape, which can be recognized at a glance.
The entire side of the car does not adopt the design idea of the smaller ZEEKR 009, but completely adopts a new appearance design. Tilted A-pillars and vertical B, C, and D pillars, this standard MPV design you won't see on this car. The designer used a clever arc design at both ends, which looks a little cute. The entire side is like the design style of Toyota Plivea, and the playful sense of Volkswagen T1.
If you look closely, you will find that this MPV is different from other MPVs, which is the way the door opens. Through the camouflage drawing, we can see that this car not only uses a side sliding door for the rear door, but also uses a side sliding door for the front door, and the design of the B-pillar has been eliminated.
In fact, from the perspective of a deep MPV user, the side sliding door solves a daily pain point, and the MPV itself is relatively large, and when you go out to see a narrow parking space, you are afraid that people will not be able to get out, or when you get on and off the car or pick up and place items in a narrow space, the front door switch is easy to touch the car next to you. And this side-opening side sliding door doesn't need much side space at all, as long as there is a little slit, you can get into it without affecting you to get out of the car.
In addition to bringing a novel design style and an unhindered boarding and unhindered boarding experience, the B-pillar design is theoretically not conducive to front and rear energy absorption cushioning and side impact safety. Although ZEEKR 009 has proven to the world: I am safe. However, this B-pillarless design will still affect a certain body rigidity to some extent. It is not known whether the car will retain the design of this door in the future in the production version.
Write at the end
Compared with the high-end market of ZEEKR 009, this car may be closer to the family attributes. But in the case that there are only 4 products at present, ZEEKR has actually made another MPV market, is this ready to smash the niche market?
At present, except for ZEEKR 007, other models of ZEEKR are taking a niche route, this style of play is really the first time I have seen it, could it be that ZEEKR wants to avoid the mainstream red ocean market and focus on the embodiment of the idea of the blue ocean market?Similar to the strategic approach of "the countryside surrounds the city".
From the point of view of the best models, the new models of ZEEKR are really likely to bring us different surprises, bringing more subversive designs and more unexpected experiences in today's cookie-cutter MPV market.