What is shared today is:Xiaohongshu operatesInformation ".Xiaohongshu operation Xiaohongshu spotlight platform introduction and construction of the launch plan
Content Producer: Xiaohongshu New Talent Growth Camp).
Total information: 37 pages.
Users explore new consumption information and life inspiration on the discovery page, and click on the browsing scene. In-feed ads appear randomly on the discovery page, starting from 6 and increasing by +10.
Target Users:Through the way of information flow promotion, the targeted delivery to target consumers can be quickly reached and the willingness to convert will be enhanced.
Grass planting for target users:Through notes in different forms and contents, the target users are reached many times and their purchase intentions are stimulated.
Helping to Convert Your Business:Attract target users to enter stores, product detail pages, private message pages, etc., to help conversion.
When a user enters a search term of interest in the search box, the ad system will split and identify valuable business terms and show relevant content to the user. Search ads appear on the community search results page in order of +10 from 3, and from 1 on the **search results page +5 in order.
Convert high-intent users:Users actively retrieve brand, category, and product-related information with stronger purchase intentions, and complete efficient reach-conversion.
Keywords: Card slots and interception:Lock the brand, product, and category keywords to intercept industry traffic and establish a corporate brand moat.
Users can increase conversions after returning searches:Users can enter the brand's professional account position to learn more complete product information through information flow and search, helping to improve the conversion rate.
Total information: 37 pages.