On the evening of November 1, BYD announced its sales in November: it broke 300,000 units again, a year-on-year increase of 311%。Among them, the two networks of the dynasty and the ocean contributed 2880,000 units is still the absolute main force. With the accurate grasp of market trends and hard-core product strength, the Qin, Yuan, Song plus and Seagull families have sold more than 40,000 units.
Compared with the champion version of the classic models of the previous three cars, which was launched at a reduced price and increased configuration, which aroused market demand, the Seagull launched this year is undoubtedly the "upstart" of the ocean network. In November, the market performance of the new generation of mainstream scooter Seagull continued to rise, with monthly sales of 44,603 units, sales of more than 40,000 units for three consecutive months, and cumulative sales of more than 220,000 units in 8 months of listing, reshaping the A00 market value benchmark with leading product strength and outstanding market performance.
In the first quarter of 2023, the market share of A00-level new energy slipped to 88%, reaching a historical low, the A00 market is in urgent need of a breaker. At the Shanghai Auto Show in April, BYD's Seagull, which is positioned as a "new generation of mainstream scooters", made its debut. As a boutique scooter, it has been recognized by the market when it is listed.
If the A00-class market represented by Wuling Hongguang MINIEV in the early stage is weak, it is because the original pure electric scooter only has the advantage of low price, but there are many disadvantages of low battery life, low configuration and low safety, which seriously lags behind the needs of consumers to buy cars. On the other hand, behind the record sales of BYD Seagull is the accurate insight into market development trends, the all-dimensional leadership of demand and product strength.
Based on e-platform 3The Seagull built by 0 technology has 12 standard configurations for the whole series, and has no shortcomings in safety, intelligence, and comfortable driving.
Based on the user's real travel scenarios and daily car needs, the Seagull has a long wheelbase of 2500mm and an axle-to-length ratio of 661%, the rear flat floor design can bring users a comfortable space comparable to that of an A-class car. The Seagull offers a 305 405km CLTC range version, which is matched with 30 40kW fast charging. It only takes half an hour to charge from 30% to 80%. With speeds of up to 130 km/h, it is stress-free on the road and at high speeds.
Not only that, the Seagull also has an exclusive high-strength body structure, all standard blade batteries, 4 airbags, EPB electronic parking brake and other configurations, which greatly improve the safety performance of the Seagull. 10.Rich functions such as the 1-inch adaptive rotating suspension pad and the DILINK intelligent network connection system allow users to easily enjoy a smart, convenient and comfortable travel life.
With the continuous high sales of Seagull, the market share of A00 new energy quickly rebounded to 147%, and Seagulls accounted for 26% of the sales share. The Seagull, which has high-energy strength, has undoubtedly promoted the iterative upgrading of the market segment in terms of high-quality driving quality, and has become the first choice for quality in the A00 market.