At the end of the year, the price reduction of hybrid cars is more intense, plug-in hybrids, extended-range hybrids, everyone is cutting prices, and even losing money is big**. The more the price is reduced, the more unpopular it is, will the price reduction be reduced?Is the price reduction really good for users?Those who are familiar with the automotive industry have already discovered the "pitfall" behind the price reduction of hybrid vehicles.
The first is the cost of using a car. Hybrids are undoubtedly more cost-effective than gasoline vehicles, as they don't need to refuel as much. However, compared with pure electric vehicles, the hybrid car manufacturing process is more complicated, so the price is generally higher than that of pure electric vehicles, and of course, the cost of using the car in the later stage is also higher. Some people even say that the reason why the hybrid often cuts prices will definitely compress the profit margins, but the insistence on reducing the price is because the cost and quality of the hybrid are not worth the official guide price, which can be seen from the value retention rate.
The second is the retention rate. When buying a car, ordinary families generally do not overly investigate the research and development technology of the car, and buy a car with good sales and good reputation, which is a simple and simple choice. From the authority Jd. power |Judging from the "Rosewood Award 2023 China Automobile Retention Rate Billboard" released by Jundi and 58 Automobile, the value retention rate of pure electric vehicles led by GAC Aion has surpassed that of hybrid vehicles.
In the 2023 China Automobile Retention Rate Billboard, Aion ranked 75With a value retention rate of 7%, it won the champion of pure electric brand value retention, and the AION Y series won the championship of pure electric compact SUV value retention, and won the title of "China's pure electric value retention double crown". Behind the champion of value retention rate, it reflects that there are more users of pure electric vehicles, higher user satisfaction, and better value retention in the second-hand car market.
In November this year, Aion sold more than 40,000 vehicles, a year-on-year increase of 45%. From January to November this year, Aion sold 434056 vehicles, a year-on-year increase of 80%, far exceeding the average growth rate of China's new energy vehicle market. It can be seen that Aion's market ownership is very high, and everyone's repair and maintenance costs will be relatively reduced, and the cost of using the car will naturally be lower, which is also another performance of the champion of the value retention rate.
Recently, Aion has launched a replacement policy, after the valuation of Aion S series and Y series old cars, you can use the original price when you buy a car to replace a Haobo GT 560 series worth 210,000 yuan, which is equivalent to directly replacing a B-class car, and truly enjoy the return brought by the value retention rate, so that the owner does not suffer a loss, and the car is more favorable!