A few days ago, Geely Automobile revealed a new car with a unique tail design, which is expected to be a popular MPV model. This echoes Geely's strategic plan, which emphasizes that it will fully invest in the field of new energy in the future. Presumably, the new car will be a pure electric or plug-in hybrid MPV model.
What is striking is that both Geely Group's popular vehicle Zeekr 009 and the newly launched Volvo EM90 are derived from the Sea's vast architecture. However, at the MPV level, the Geely brand is slightly insufficient, especially in the 300,000-level market. Therefore, the development of a new MPV model is undoubtedly very important for Geely. The new car is of high quality, and it is expected to be positioned as a high-end car in the future, and it is still carefully built based on the vast architecture of SEA. Benefiting from the deep accumulation of ZEEKR 009 and Volvo EM90 in high-end models, the car's products are shining brightly.
An industry professional said: "Geely needs to further strengthen its position in the MPV field, especially in the 300,000-level market. The new car will challenge the most fierce market segments, against high-quality vehicles such as the Trumpchi E9, Denza D9, WEY Gaoshan, VOYAH Dreamer, and Hechuang V09. Geely needs to stand out, and perhaps this new car will be the 'civilian version' of the EM90. ”
Geely's recently reported sales results were mellow and gratifying, up about 11% month-on-month and about 38% year-on-year. It has refreshed the record for 3 consecutive months and achieved double growth for 10 consecutive months. This highlights Geely's outstanding performance and strong market competitiveness in the field of new energy. With the launch of this new car, Geely brand sales are expected to reach a new peak.
"Geely Automobile should seize the opportunity of new energy and expand into emerging markets," experts said. It's a long-awaited strategy. "With the current 300,000-level MPV market in full swing, Geely needs to step up its pace to seize market share and increase brand sales.
Once this new car is launched, it will have a profound impact on the Geely brand. MPV models for the high-end market are expected to have an advantage in pricing and positioning, with prices expected to be between CNY 200,000 and CNY 300,000. Geely should take advantage of its unique design and cost-effective advantages to fully polish its brand awareness.
The Geely brand is about to launch a new MPV model, which is an important node for Geely to open up the new energy market and set off a trend of market segmentation. In the face of fierce competition, Geely should accelerate its pace to seize market share and increase brand sales. Whether this "people-friendly version of EM90" can lead the market trend, we are waiting for good news.
We sincerely invite readers to express their expectations and opinions on Geely's new MPV model. Excuse me, in the market segment where various car companies are competing for the deer, do you think this model can be unique?Please share your comments in the comments below, and we will maintain good communication. If there is anything you have learned, please share it with others, so that more people can pay attention to the latest progress of Geely Automobile.