Many people feel that the sales of Korean cars in the domestic market are in a sluggish state, and the presence of the Kia brand is getting lower and lower. Judging from the sales data released by the passenger association, the retail sales of the Kia brand in the domestic market in the first ten months of this year were only 69,052 units, and the average monthly sales were less than 7,000 units. Except for the discontinued Freddy, which can sell more than 2,000 vehicles per month, the average monthly sales of other models are only a few hundred, and even the most popular Zhipao is only 974 units per month.
However, this year, Yueda Kia has also increased its expansion into overseas markets, and from January to October this year, Kia's wholesale sales, including exports, reached 117997, with an average monthly sales of 11,800 units, higher than 11,065 units in the same period last year. Among them, wholesale sales in June and July this year exceeded 130,000 units, 13,834 and 13,336 respectively; Wholesale sales exceeded 140,000 units, 14,128 units, 14,168 units and 14,524 units, respectively, the continuous growth of sales due to overseas exports.
In November, Yueda Kia's export sales continued to maintain a growth momentum, judging from the sales data released by Yueda Kia a few days ago, Yueda Kia's export sales reached 11,220 in November, a year-on-year increase of 1856%, which is a record high of more than 10,000 units in a single month after the export sales of vehicles exceeded 10,000 units for the first time in August. The largest models were mainly Kia Huanchi and Setus, which were exported in November with 5,578 units and 5,452 units, respectively, mainly to Saudi Arabia, Mexico, Chile, Ecuador and other countries. In addition, the export sales of Yipao in November were 190 units.
For reference, from January to October this year, the wholesale sales of Kia Huanchi reached 42,144 units, while the retail sales in the domestic market were only 1,283 units, which shows that most of the new cars are sold to overseas markets. From January to October, the cumulative wholesale sales of Kia Setus were 28,938 units, while the domestic retail sales were only 4,400 units, which were mainly sold to overseas markets. From January to November this year, Yueda Kia exported a total of 75,837 vehicles, a year-on-year increase of 923%, ranking in the forefront of joint venture brands, has formed a lineup of export models of three models: Setus, Yipao and Huanchi.
Notably, Kia's sales in the second quarter of this year increased by 20 percent year-on-year0% to 262442 trillion won (about 1467 yuan.)RMB 7.1 billion). Operating profit was 304,030 trillion won (about 170.)03.9 billion yuan), an increase of 523%, and the net profit for the period was 28,169 trillion won (about 157 yuan.)5.7 billion yuan), an increase of 498%。The operating margin reached 130%。This is even more than Hyundai's 1005%, while Tesla's operating margin was only 9 in the same period6%, which also makes Kia Motors one of the most profitable car companies in the world in the first half of this year. And this data is definitely beyond the cognition of many people for our domestic consumers.
Not only that, in recent years, Yueda Kia has also increased investment in the field of new energy, actively carried out electrification transformation, and launched a series of new energy vehicles with good product strength. At the same time, Yueda Kia is also actively integrating into the dual cycle and accelerating the construction strategy of export bases. Yancheng Dafeng Port Terminal, as an important export base of Yueda Kia, has set sail from here for batches of "Yueda Kia Intelligent Manufacturing" models and sold to more than 30 countries and regions around the world. According to the plan, Yueda Kia will also increase the export of K5, EV5 and other models, and continue to expand the export countries and regions to 80.
To sum up, although in the eyes of many people, Korean cars seem to be bought in the domestic market, but in fact, Yueda Kia sales in November increased sharply year-on-year. And we can also feel that Yueda Kia has not fallen behind in the new energy vehicle market. It may be because of this that Yueda Kia has been able to maintain a significant year-on-year growth in the increasingly competitive new energy vehicle market. Of course, we are very much looking forward to Yueda Kia continuing this momentum and bringing products to the global market to bring more choices and better experiences to consumers around the world."