On December 26, AVATR Technology announced that Chen Zhuo was appointed as the president of AVATR Technology, and was fully responsible for the operation and management of AVATR Technology.
On February 14 this year, Chen Zhuo was appointed as the senior executive vice president of AVATR Technology. During his tenure, he has done a lot of solid work in brand marketing, product promotion, user operation, channel layout, company system culture construction, etc., laying a solid foundation for product sales and brand improvement.
In terms of sales, AVATR 11 delivered more than 4,000 units in November, with a cumulative sales volume of 17,569 units in 2023. The futuristic AVATR 12 sold well immediately after its launch, and the 20-day order exceeded 20,000 units, which was well received by the market. As of December 2023, the brand has accelerated its full coverage of 350 channel touchpoints, and its models have driven more than 29 million kilometers in intelligent driving, and the pioneer experience has been highly praised by users.
After only 10 months, Chen Zhuo's appointment is also a decision made by AVATR brand in response to the current fast-paced competitive environment, Tan Benhong, chairman and CEO of AVATR Technology, once said: "The development of the company needs a large number of talents, and we must give full play to the advantages of shareholders and our own talents, technology and brand to ensure that we are firmly in the head camp of SEV (intelligent electric vehicle)." ”
After taking up his new position, Chen Zhuo will continue to promote the construction of AVATAR's high-end brand, continue to provide users with high-quality products and services, and continue to promote the high-quality and rapid development of AVATR Technology.