Fliggy's 12.12 Ice & Snow Tour sales increased nearly 3 times year-on-year. Courtesy of Fliggy.
Hualong Network News (Chief Reporter Dong Jin) With the winter holiday and New Year's Day approaching, Double 12 has set off a "hoarding tourism" boom again. According to Fliggy's data, the sales volume of this year's Double 12 event increased sharply year-on-year, with ice and snow tours and island tours becoming the most popular tourism products, accounting for more than 2% of the transactions.
Among them, the sales volume of ice and snow tourism activities increased by nearly 3 times year-on-year, and Changbai Mountain, Beidahu, Yabuli, Chongli, Jiangjun Mountain, etc. are popular destinations for ice and snow tourism hoarding. The sales volume of island tour activities increased by about 1 time compared with last year, and Hainan in China, Semporna in Malaysia, and Phuket in Thailand are popular destinations for island tour stockpiling.
Weekends and holidays without a price increase**, more rights and interests in the park**, travel dates covering nearly half a year of international air tickets and other products are also particularly popular. The pace of reservation verification has been further accelerated, "Double 12 hoarded a ticket card, and there was a city flight I wanted to go to, so I hurried to make an appointment and went this weekend." Mr. Qian, who works in Chongqing, told reporters.
Outbound travel goods during the winter holiday and Spring Festival also ushered in the peak of stockpiling on Double 12. According to Fliggy's data, outbound travel activities accounted for more than half of the transactions on Double 12, with sales increasing by 93% year-on-year, with Japan, South Korea, Malaysia, Thailand, New Zealand and other popular overseas destinations.
Following the 11.11 Singles, the continuous hot sales of the 12.12 tourism promotion show that "hoarding travel" has become one of the main tourism consumption patterns with its higher cost performance, flexibility and richness, and has become an important trading target in addition to calendar goods for travel on specified dates. Tourism enterprises can also take advantage of the "hoarding tourism" craze to innovate and enrich tourism services, and use big promotions to stimulate and lock in potential demand, so as to increase revenue for customers in the off-season.
Meixin Red Wine Town Scenic Area in Fuling District, Chongqing sent a sincere feast at the end of the year. Photo courtesy of the interviewee.
In addition, many scenic spots in Chongqing have also taken advantage of the double 12 "east wind" to launch year-end preferential tours. For example, the Meixin Red Wine Town Scenic Area in Fuling District, Chongqing, sent a year-end sincere feast, 49For 9 yuan, you can enjoy the self-operated amusement projects in the whole scenic area, including Jigong Mountain Amusement Park, 3 Yuan Paradise, No. 2 Ferris Wheel (the highest Ferris wheel in Chongqing), Cliff Roller Coaster and many other boutique theme parks and exciting projects, which have comprehensively promoted the popularity of warm winter tourism.
A few days ago, the 25th Jinfoshan Ice and Snow Season opened in Nanchuan, and a series of activities such as fun games, research activities, and parent-child sports have been opened one after anotherWulong Fairy Mountain Scenic Area has launched special winter activities such as ice sculpture exhibitions and snowmobiles in addition to viewing and appreciating snow.