Many restaurants are still using traditional payment codes, but there are some problems with this common payment method. First of all, you only know that someone is paying you, but you don't know who is paying you, which makes it difficult to connect to the customer's private domain. Secondly, you have no way of knowing how many times and how much customers spend at your restaurant, which makes customer management very subjective and arbitrary. You may serve customers based on feelings, or reward customers at will, lacking a systematic approach to managing customers. Why should customers keep spending money with you?
What's worse is that you're not offering differentiated services or benefits to customers who spend once, 10, or a year at your restaurant. Nowadays, there are many merchants with good product quality, and no matter how good your product is, it is not irreplaceable. In the same way, no matter how cheap your goods are, they are not the cheapest. Therefore, you need to find an effective way to manage and serve your customers.
Adding a collection code is a great solution. Using the Little Elephant aggregation collection code, you can collect money through WeChat, Alipay and other methods, and you can lock users. As long as the physical store carefully solves the two problems of locking fans and repurchasing points, your business will multiply. Target existing customers and give them unsolicited referrals.
Many restaurants don't have an effective campaign, not because of a problem with the event or product, but because they don't have customers to reach. Many businesses are at the door of the store, constantly ** activities, or put an event billboard. But now there aren't a few people passing by the store, and if you don't have customers, then no matter how good your event or product is, it's pointless. Therefore, it is crucial to establish a channel that can reach customers, and constantly push activities to users from all angles, then 020 online and offline are needed. That is, the online and offline "marketing" system.