On December 9, 2023, under the guidance of the Shenzhen Women's Federation, the "Maternal and Child Service Innovation Forum" of the Greater Bay Area Maternity, Infant and Child Industry Development Conference, co-sponsored by CBME China Maternity, Infant and Child Products and Services Association, Guangdong Maternal and Infant Products and Services Association, and Maternal and Infant Medicine and Nursing Committee of Guangdong Preventive Medicine Association, opened at the Shenzhen Convention and Exhibition Center. Ms. Hong Liping, Vice Chairman and Vice President of Kangzhi Pharmaceutical Co., Ltd. and General Manager of Aihu Company, was invited to attend the forum.
This forum brought together a number of medical and industry heavyweight experts and guests, maternal and infant brands, retail chains, representatives of the confinement club service industry and friends, focusing on the current development status and trend of the maternal and infant service industry, focusing on the protection of maternal and infant scientific parenting, caring for maternal and infant nutrition and health, etc., in-depth analysis of the challenges and opportunities in the changes in the maternal and infant service industry, and exploring the development of the maternal and infant service industry under the new situation.
In the exchange session of the "Maternal and Child Service Innovation" forum, Ms. Hong Liping of the care company discussed the topic of "High-quality Products Escort Maternal and Child Health", and shared her views from the perspective that maternal and infant services are inseparable from high-quality products.
In her speech, Ms. Hong Liping pointed out that "innovation" is the vitality of the enterpriseIt is the driving force for the development of the brand, and caring for a variety of products can become the vane of the industry, which is inseparable from innovation. The premise of innovation is based on consumer insights, unremitting research on consumer pain points, and the ultimate pursuit of high-quality products.
Hong Liping, vice chairman and vice president of Kangzhi Pharmaceutical Co., Ltd. and general manager of the company.
As a representative of mother, baby and child entrepreneurs, Ms. Hong Liping emphasized that in the ecology of the mother, baby and child industry, our target audience is the same. Confinement centers, early education institutions and other maternal and infant service institutions have very high-quality scenes of interaction and connection with mothers and children, and have professional childcare services, and high-quality and diversified maternal and infant products can provide long-term, multi-scene product support for maternal and infant institutions, and better help mothers solve various parenting problems.
On the road of pursuing high quality, we dare to collide and integrate with other industries, and we will be able to break through the development, so that the vertical development of maternal and infant products and maternal and infant service industry will burst out with new vitality, and jointly escort the health of mothers and children.
There is also a major part of the forum - the launching ceremony of Rainbow House Care for Health and "Benefit" in Shenzhen. Ms. Hong Liping, as the supporting unit of the Rainbow House Care for Health "Benefit" Charity Project, participated in the launching ceremony of the project.
This activity is a public welfare science popularization action jointly carried out by the Maternal and Child Medicine and Nursing Professional Committee of the Guangdong Preventive Medicine Association. The public welfare project of caring for health and "benefiting" is one of the important landing actions to care for and practice the new layout of "medical research". In the future, Ai Gu will also cooperate with more professional nursing institutions for mothers, infants and children across the country to establish love stations, and provide professional parenting guidance and help for mothers, infants and children families through the popularization of maternal and infant medical nursing knowledge and face-to-face guidance from famous doctors, so as to help achieve the goal of a healthy China!