Lei Jun responds to Xiaomi car pricing

Mondo Technology Updated on 2024-01-31

Xiaomi Auto SU7 is about to go on sale, and the pricing issue has always been the focus of consumers' attention. In response to the outside world's doubts about the pricing of Xiaomi cars, Lei Jun responded in an interview recently. He said that the pricing of the Xiaomi car SU7 is indeed a bit expensive, but this is mainly because of the high positioning and configuration of the model, and the cost has also risen.

Lei Jun explained that the Xiaomi Auto SU7 is a mid-to-high-end pure electric SUV, which not only has a stylish exterior design, but also is equipped with a wealth of intelligent technology configuration and advanced power system. These high-end features all add to the cost of the model, and as a result, the pricing is relatively high.

For consumers, the car is not only a means of transportation, but also a lifestyle choice. With the continuous development of intelligent technology, people's demand for automobiles is also constantly escalating. Xiaomi Auto SU7 is positioned and designed based on such market demand. The model not only has the characteristics of high appearance, high performance and high intelligence, but also provides users with a more convenient, safe and comfortable travel experience.

Although the pricing of the Xiaomi car SU7 is indeed a bit expensive, from a market point of view, the cost performance of this model is still quite high. Compared with competitors in the same level, Xiaomi Auto SU7 has certain advantages in terms of configuration and performance, and the reputation and user loyalty of the Xiaomi brand are also difficult to compare with other brands.

In addition, Lei Jun also revealed that it will take a few months for the Xiaomi car SU7 to be launched. During this time, Xiaomi Auto will continue to improve the performance and functions of the model to ensure that it can provide users with a better product experience after its launch. To sum up, although the pricing of Xiaomi car SU7 is higher, from the perspective of product positioning, configuration, performance and market competitiveness, the model still has a certain cost-effective and competitive advantage. It is believed that with the continuous improvement and optimization of Xiaomi Auto, SU7 will become a star model in the market, leading the new trend of smart electric vehicles. 2023 Post Sprint Competition

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