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Summary:With the development of economic globalization, Internet infrastructure and the improvement of global logistics network, global e-commerce continues to grow, and the market penetration rate has increased from 104% rose to 20 in 20223%。According to eCommerceBD**, global e-commerce sales are expected to reach 6At $3 trillion, China and the United States account for half of the world's online retail sales. In addition, Europe, Japan and South Korea together account for about 10% of the world's online retail sales, and for Chinese merchants going overseas, Europe, America, Japan and South Korea are still a large e-commerce consumer market that cannot be ignored.
In the first three quarters of 2023, ASEAN is China's largest partner, the European Union ranks second, the United States falls to third, and the scale of goods between China and emerging market countries continues to increase, and the import and export volume of countries along the "Belt and Road" has reached 1432 trillion yuan, accounting for 46% of China's total import and export value5%。In 2023, Chinese cross-border e-commerce enterprises will accelerate their global layout and sell China's high-quality products to the world through cross-border e-commerce.
2023 Global New Brand Insights Report. pdf
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