In November's total sales, BYD once again exceeded 300,000, of which the total sales of the Ocean Net model reached 150903. Due to the popularity of Seagull after its launch, as well as the sales blessing of Seal DM-i, the current sales volume of Oceannet has become the largest camp of BYD brand sales, which also confirms Oceannet's accurate judgment of the market and the intention of building products.
A closer look at the sales of each model of Ocean Net can actually see a lot of interesting things. First of all, it is the Song Plus car series, which has been carrying the main force of the ocean network, because in order to feed the newly established ocean network, this popular model that is actually a dynasty was given to the ocean. In the past two years, the Song Plus car series has become a frequent visitor to the sales list, known as a new generation of national god cars, and has also supported the ocean network through the difficult era of starting. This year, there have been great changes in the facelift of the Song PLUS car series, mainly in the style of the ocean network, including the name of this model, which is said to have been returned to the ** series at that time, but considering that the IP of "Song Plus" has matured, it will be retained. At present, the monthly sales volume can be maintained at more than 40,000, although it is difficult to continue to grow, but it is not easy to maintain it at this height, which also shows the maturity of the model and the stability of market users.
Next, looking at the sales crown of the ocean network, it is also the performance of the sales crown of all new energy models Seagull. Seagull quickly opened up the market situation after its listing and became the domestic sales champion, which is estimated to be unexpected by many people. Because there are already many popular models in the small and micro electric vehicle market, and this market does not seem to be a very large market. In addition, Seagull's own products take the route of boutique cars, and the product power and ** are higher than those of competing products, so the market is worried that this car is not suitable for the mini car market that pursues low-cost transportation. But often the reality is so magical, which also shows that the market judgment of Seagull is very accurate, and as long as the product is value-for-money, it will definitely be recognized by users.
The sales volume of the Dolphin is 35,246 units, which basically maintains the level of more than 30,000 per month, and it is also another pillar model of the ocean network. Judging from the sales of seagulls and dolphins, this small pure electric vehicle is currently a major force of new energy vehicles for families. As long as BYD does not make major mistakes, the models in this range can easily become popular models. **The seal model that goes up the range, because of the launch of the seal DM-i, the sales of the seal series in November are also approaching 20,000. The model attributes of the seal are more about the driving experience, and although the pursuit of practicality and functionality is the mainstream at the moment, the future of the seal is very bright. From the point of view of the distribution of seal users, the users who choose seals basically belong to the group that understands cars, has taste, has a certain economic foundation and has the ability to think independently.
Ocean Net will also launch some new excellent models next year, such as the sea lion that was unveiled at the auto show a while ago. The reason why the models of Ocean Net have attracted so much attention is that no matter what evaluation the basic new car receives, it will quickly become the top model in the market and occupy the top position for a long time. Of course, not all of them are popular models, such as the ** series of models, which have been relatively flat recently. This has a lot to do with the ** battle of Dynasty models and the ** of hybrid models in the entire industry. But judging from the official attitude of the ocean network, it seems that it is still necessary to adhere to the characteristics of the ** series itself, and some things are either waiting for external changes or waiting for their own changes. Ocean Net's models have achieved the top in the current market from the technical level and product level, so the skyrocketing sales and consumer recognition are a matter of course.