IT Home News on December 13, streaming giant Netflix today announced its platform's first user engagement report for the first time, which contains viewing data of 18214 dramas in the first half of this year, and announced that the corresponding data will be released twice a year from today, including:
More than 50,000 hours per work (original and licensed)**
The premiere date of all Netflix TV series or movies.
Whether his work is available worldwide.
Overall, the report covers more than 18,000 titles, accounting for 99% of all Netflix volumes, with a total of nearly 100 billion hours.
Netflix data shows that more than 60 Netflix series released between January and June 2023 have appeared on the top 10 most popular weekly lists**
The Night Agent was the work with the most cumulative viewing time in the first half of the year, reaching 812.1 billion hours;
Mother and Daughter Sister Flower (Ginny & Georgia)" Season 2 cumulative duration 665.1 billion hours, ranking second;
The Korean drama "The Glory" ranked third, with a cumulative time of 622.8 billion hours;
Wednesday, which went live late last year, still runs at 507.7 billion hours in fourth place.
Netflix has revealed that it has a 55:45 ratio of viewing time for original series to licensed seriesNon-English-language dramas account for 30 percent of the total, with "All Quiet on the Western Front" (premiering in October 2022) generating 80 million hours between January and June of this year.
According to Netflix, there are currently an estimated 22.2 billion paying households share accounts with another 100 million unpaid households.
In the wake of the password-sharing crackdown, Netflix said it saw strong growth in the number of subscribers in countries where password-sharing is restricted. In the second quarter of 2023, Netflix added 6 million new subscribers, including more than 1 million subscribers in the United States and Canada. In each region where paid sharing was launched, revenue increased, and the number of new subscribers eventually exceeded the number of cancellations. In the third quarter of 2023, Netflix added 8.8 million new subscribers, up from 2.4 million new subscribers in the third quarter of 2022, and increased revenue by $64 million.
Now that Netflix subscribers can only share accounts with people in the same household, Netflix restricts access based on IP and other location data. Netflix reads: "Netflix accounts are shared for people who live in the same household, and people who are not in your household will need to use their own accounts to ** Netflix." ”
In addition to eliminating password sharing, Netflix also raised the price of its subscription in the United States in October. Basic ad-free **now** $2 to $11 per month$99 (note from IT House: currently about 86 RMB), while Premium ***3 USD to $22$99 (currently about 165 RMB).